- Develop and execute publicity strategies for TSN and CTV News.
- Collaborate with teams to enhance digital and media content outreach.
- Maintain strong relationships with media and stakeholders for brand growth.
- – Develop and implement integrated marketing strategies for programs and initiatives.
- – Manage marketing staff, interns, and volunteers, ensuring balanced workloads and support.
- – Oversee content creation for digital platforms, ensuring brand consistency and accessibility.
- – Develop strategic programmatic recommendations and manage campaign execution.
- – Analyze campaign performance to identify growth opportunities and optimize results.
- – Communicate effectively with clients and internal teams to ensure project alignment.