- – Lead partnership programs and manage budgets for Quebec initiatives.
- – Develop and execute strategic communications plans aligned with business goals.
- – Cultivate media relationships to enhance reputation and secure earned media coverage.
- – Develop annual event strategy and oversee execution of diverse events.
- – Manage event logistics, including venues, vendors, and on-site experiences.
- – Lead and mentor events team, ensuring alignment with budget and goals.
- – Manage content calendar, ensuring timely delivery of YouTube and webinar assets.
- – Produce and edit long-form YouTube videos, enhancing storytelling and engagement.
- – Coordinate webinar funnel operations, tracking performance and optimizing lead generation.