- – Develop strategic programmatic recommendations and manage campaign execution.
- – Analyze campaign performance to identify growth opportunities and optimize results.
- – Communicate effectively with clients and internal teams to ensure project alignment.
- – Manage content calendar, ensuring timely delivery of YouTube and webinar assets.
- – Produce and edit long-form YouTube videos, enhancing storytelling and engagement.
- – Coordinate webinar funnel operations, tracking performance and optimizing lead generation.
- – Own product messaging and positioning, ensuring clarity across all teams.
- – Develop vertical playbooks with tailored messaging for priority industries.
- – Write structured campaign briefs to guide creative output and execution.