- – Manage setup and optimization of programmatic campaigns across multiple DSPs.
- – Monitor campaign data, identify trends, and adjust targeting and bidding strategies.
- – Conduct A/B tests and collaborate with teams to ensure alignment with client goals.
- – Implements marketing strategies and communication plans to enhance brand visibility.
- – Develops digital content, brochures, and videos to support marketing initiatives.
- – Moderates social media channels and tracks engagement analytics for strategy adjustments.
- – Provide strategic direction for marketing initiatives aligned with organizational goals.
- – Oversee marketing performance, ensuring accountability and alignment with priorities.
- – Guide audience engagement strategies using data-driven insights for community impact.