- – Own and grow the programmatic sales pipeline for high-value accounts.
- – Lead consultative sales conversations, emphasizing strategic insights over costs.
- – Develop relationships with senior stakeholders across diverse client types.
- Develop and execute publicity strategies for TSN and CTV News.
- Collaborate with teams to enhance digital and media content outreach.
- Maintain strong relationships with media and stakeholders for brand growth.
- – Develop and implement engaging communications strategies to drive brand awareness.
- – Write, edit, and deliver high-quality content, ensuring alignment with brand standards.
- – Manage public relations activities, including press releases and media outreach efforts.