- – Provide strategic direction for marketing initiatives aligned with organizational goals.
- – Oversee marketing performance, ensuring accountability and alignment with priorities.
- – Guide audience engagement strategies using data-driven insights for community impact.
- – Consult with patients online, reviewing medical histories and providing assessments.
- – Design and manage personalised TRT treatment plans, monitoring patient progress.
- – Collaborate with the clinical team to enhance men's health delivery across Canada.
- – Own global consumer revenue strategy, focusing on subscriptions and partnerships.
- – Lead full-funnel growth initiatives, optimizing acquisition and retention strategies.
- – Build and scale a high-performing consumer team across growth and marketing functions.