- – Develop and implement engaging communications, including articles and press releases.
- – Research and write original content, ensuring alignment with brand standards and SEO.
- – Coordinate public relations activities and foster relationships with media outlets.
- – Own full-cycle acquisition of high-potential channel partners to drive growth.
- – Forge sustainable relationships with partners, maximizing platform adoption and success.
- – Maintain CRM data integrity, delivering strategic performance reports to leadership.
- – Execute HubSpot marketing campaigns and track conversion analytics for sales.
- – Revalidate B2B product pricing and build financial models for reseller partnerships.
- – Draft Business Requirements Documents for LMS/AMS platforms and partner agreements.