- – Develop promotional concepts in collaboration with content, sales, and digital teams.
- – Write and coordinate promotion plans, ensuring timely delivery and project management.
- – Manage production of promotional materials and compile post-promotional reports.
- – Manage content calendar, ensuring timely delivery of YouTube and webinar assets.
- – Produce and edit long-form YouTube videos, enhancing storytelling and engagement.
- – Coordinate webinar funnel operations, tracking performance and optimizing lead generation.
- – Own global consumer revenue strategy, focusing on subscriptions and partnerships.
- – Lead full-funnel growth initiatives, optimizing acquisition and retention strategies.
- – Build and scale a high-performing consumer team across growth and marketing functions.