Director Marketing (Operations & Property Management)

CLV Group is a premier Canadian real estate firm specializing in the acquisition, development, and management of high-quality real estate assets. We deliver exceptional returns by aligning strategic acquisitions with expertly executed developments, innovative asset management, and operational excellence. Our consistent performance is no accident - its driven entirely by the strength of our people.

What truly differentiates CLV is our belief that real estate can, and should, be a force for good. Were not just in the business of buildings; were in the business of building better communities. From office-to-residential conversions to mixed-use developments, we approach every project through a lens of sustainability, impact, and long-term value.

Our culture is rooted in passion, purpose, and a strong sense of community. We cultivate thriving environments where residents, businesses, and neighbourhoods flourish. Philanthropy and social responsibility are embedded into our DNA, ensuring that as we grow, so do the communities we serve. We want to show the world that a business can scale AND do good at the same time.

CLV is at a pivotal moment of expansion. With aggressive growth projections and a robust pipeline of projects, we are actively scaling across all areas of our business. For investors, that means strong fundamentals and long-term value creation. For top-tier talent, it means meaningful work, career growth, and a chance to be part of something transformative.

If you are a professional looking to build a rewarding career in real estate - CLV Group offers an unparalleled opportunity to grow, contribute, and make a lasting impact.

Find out more about our upcoming projects here: https://www.clvgroup.com/our-platform/development/

We are seeking a results-driven and innovative Director of Marketing to elevate CLV Groups brand and drive performance across our residential communities in Canada. This leader will develop and execute marketing strategies that generate qualified leads, support leasing and property management goals, and position CLV as the brand of choice in rental housing.

The ideal candidate is a strategic, hands-on leader who combines creativity with analytics, using AI, automation, and data-driven insights to deliver measurable results. As a trusted advisor to the management team, youll play a key role in aligning marketing with operational objectives, driving occupancy, and enhancing resident loyalty.

In addition to the duties typically expected of a seasoned marketing professional, duties will include:

Strategic & Operational Marketing Leadership

• Lead CLVs national marketing strategy to drive leasing leads, optimize occupancy, and strengthen brand awareness across Canada.
• Partner with Leasing and Operations teams to align marketing with property performance and business priorities.
• Build and lead a high-performing, data-driven marketing team focused on collaboration, accountability, and continuous improvement.
• Ensure consistent, professional brand representation across all markets and platforms.

Lead Generation & AI Innovation

• Design and execute multi-channel campaigns that convert prospects into residents.
• Leverage AI tools, automation, and predictive analytics to improve targeting, personalization, and marketing ROI.
• Oversee SEO/SEM, paid media, and digital advertising to maximize reach and conversion.
• Analyze market trends, resident data, and campaign results to drive continuous optimization.

Resident Engagement & Brand Experience

• Develop campaigns that enhance resident satisfaction, retention, and community engagement.
• Collaborate with property teams to deliver an exceptional on-site and digital experience aligned with CLVs values.
• Use insights and feedback to evolve our messaging, improve renewals, and deepen loyalty.

Qualifications

• 10+ years of progressive marketing leadership, ideally within real estate, property management preferred.
• Proven record of driving lead generation, occupancy growth, and brand performance.
• Expertise in AI-driven marketing, analytics, and digital strategy.
• Strong leadership and team development experience.
• Excellent communication, collaboration, and presentation skills.
• Bachelors degree in Marketing, Communications, or Business (Masters degree an asset).
• Bilingualism preferred to support national operations.

Most importantly, we are a small yet mighty team. This is a roll up your sleeves, help where you are needed kind of role. We are looking for a new team member who will support our success when and as needed, as our team will do for you when you need it.

This role is based in our offices five days a week, giving you the opportunity to work closely with your colleagues, learn from experienced professionals, and grow in a highly engaged team environment.

Learn more about our working at CLV here: https://www.clvgroup.com/careers/talent-and-culture/

We are committed to diversity in our workforce and are proud to be an equal opportunity employer. We are excited to work with talented people, period. All employment decisions are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion or belief, national or ethnic origin, gender, age, disability, sexual orientation, gender identity and/or expression, marital or civil status, political affiliation, family or parental status, or any other status protected by the laws or regulations in the jurisdictions in which we operate.

We strive to make our website and application process accessible to all users. Accommodation is available upon request for candidates taking part in all aspects of the selection process. Please send an email to [email protected] let us know the nature of your request and your contact information. This contact information is for accessibility requests only and cannot be used to inquire about the status of applications.

Our team handles a lot of sensitive information, which means we require all candidates that receive and accept employment offers to complete a background check before being hired.

Thank you for your time and desire to join our winning team and to play a critical role in developing future communities across Canada.

Only selected candidates will be contacted. No phone calls please.

We appreciate your interest in exploring an opportunity with CLV Group!