PressReader is a rapidly growing technology company that partners with the world's leading publishers to deliver content to millions of users in over 160 countries. Our progressive approach to digital distribution has allowed publishers such as The Washington Post, The Guardian, Newsweek, Rolling Stone, The Globe and Mail, and Vogue to find new audiences through business partnerships, including airlines, hotels, cruise ships, libraries, and thousands of other companies worldwide.

Our technology also powers Branded Editions (BE) - a white-label solution that enables publishers to deliver their digital content in interactive ways. BE allows them to build a customizable platform that supports a wide range of revenue opportunities.

We have a full-time opportunity for a Head of Brand and Communications to join our marketing team.

As the Head of Brand and Communications, you will serve as the steward of the PressReader brand, developing and executing comprehensive strategies that elevate our market presence across multiple industries and stakeholder groups in close collaboration with our Customer Marketing, Product Marketing, Growth Marketing and Sales functions. This role will lead our creative, content marketing, and events teams while working cross-functionally to ensure brand consistency at every customer touchpoint.

In this role, you will:

Brand Leadership

• Champion the PressReader brand throughout the organization to ensure consistent understanding and application across all customer touchpoints
• Collaborate with Sales, Account Managers and Product teams to ensure brand consistency throughout the user and customer journey
• Leverage our brand guidelines, voice, and positioning to refine our GTM and find new opportunities to reach our diverse audience segments
• Leverage existing and create new partnerships to create compelling brand storytelling opportunities that amplify PressReader's impact and innovations among publishers, businesses, libraries and industry organizations
• Create thought leadership opportunities that position PressReader as an industry leader

Team Leadership

• Direct and mentor the Creative Department
• Guide the Content Marketing strategy and execution through leadership of Senior Content Strategy Manager
• Oversee Events planning and execution in collaboration with the Events and Brand Activations Specialist
• Foster a collaborative, innovative team culture that delivers exceptional results
• Manage team resources effectively within budget constraints

Growth Enablement

• Identify and implement alternative marketing approaches to reach diverse industry segments and engage current partners and customers
• Collaborate with Product Marketing, Customer Marketing, Sales and business development teams to create and deliver compelling materials that support revenue goals
• Develop metrics to measure brand impact on business growth
• Identify and pursue strategic opportunities to elevate PressReader's profile in key markets

You are a great fit if you have:

• 10+ years of progressive experience in brand, communications, and/or marketing roles
• Proven experience leading and executing integrated brand and communications strategies
• Strong expertise in brand management
• Experience leading creative, content, and events teams with demonstrated results
• A data-driven approach to measuring communications effectiveness
• The ability to translate complex business objectives into compelling brand narratives
• A background in publishing, media, or technology companies
• Strong business acumen with a focus on driving growth
• Exceptional communication skills across various formats and channels
• Strong leadership abilities with a talent for inspiring and developing teams
• A collaborative mindset and the ability to work effectively across departments
• A creative, solutions-oriented approach, particularly when working with limited resources
• An entrepreneurial spirit and comfort with ambiguity

Bonus points if you:

• Have completed a Diploma or Bachelor's Degree in Marketing, Communications or equivalent
• Have experience founding a brand marketing role across an organization
• Have previous agency experience or worked on an in-house brand refresh
• Passion for media, publishing, and content distribution

Why us for your next career adventure?

PressReader offers a hybrid work environment to balance the flexibility of working from home and being together to collaborate, celebrate, and connect. This position is based in our Richmond, BC office and requires to be on-premises three times a week. When not in the office, employees have the opportunity to work remotely.

PressReader is committed to providing a fair compensation package which include a 100% employer-paid health, dental, and vision benefit plan; 15 paid vacation days to start; health and wellness days and bereavement days; reimbursements for professional training and membership in professional associations; fitness subsidy and more, along with a chance to be working with amazing people. The pay range for this role is $110,000 - $120,000 per annum, depending on experience.

We thank everyone who is interested in our role. Only qualified candidates legally eligible to work in Canada will be directly contacted for this position.

If you don't see yourself fully reflected in every job requirement listed for this job, we still encourage you to apply. We are committed to creating a more equitable, inclusive and diverse company and we welcome applicants of all genders, ages, ethnicities, cultures, abilities, sexual orientations, sexual identification, and life experiences. If you require accommodation in completing any pre-employment assessments or applications, interviewing, or otherwise participating in the recruitment process, please email people [at] pressreader.com.

Finally, sometimes emergencies happen and you may need to reschedule an interview. We understand. Please let us know without worrying about losing the opportunity or your credibility.

To apply, please submit your resume, and a cover letter explaining why you are the right person for this role.

This is a great opportunity for the right candidate. We can't wait to meet you!