A-Apollo Windows & Doors Ltd - 5 emplois
Calgary, AB
Détails de l'emploi :
Key Responsibilities:Website management:
- Maintain, update, and build pages on the company WordPress website, including service pages, landing pages, and product content.
- Manage plugins, themes, updates, backups, and staging to keep the site secure and current.
- Optimize site speed, image compression, and mobile performance.
- Build and maintain web forms and ensure enquiries reach the CRM correctly.
- Apply on-page SEO and structured data so pages are found in search and in AI-generated answers.
- Make basic HTML and CSS adjustments as required.
Analytics and tracking:
- Configure and maintain Google Analytics 4 and Google Tag Manager, including events and conversion tracking.
- Manage Google Search Console and Google Business Profile.
- Apply UTM tagging consistently across all campaigns, emails, and social links.
- Track lead sources from first click through to enquiry and maintain accurate source records in the CRM.
- Prepare monthly performance reports covering traffic, leads, and campaign results.
Video production:
- Film and edit video content on the production floor, at job sites, and at trade shows.
- Produce short-form vertical video for social media, plus longer content for the website and trade use.
- Edit, add subtitles, color correct, and prepare video for each platform's specifications.
- Maintain and organize the video and photography asset library.
General marketing support:
- Manage Ad campaigns.
- Ideas for post on Instagram, Facebook, LinkedIn, and TikTok.
- Write website copy, captions, email content, and responses to online reviews.
- Perform other marketing-related duties as required.
Qualifications & Skills:
- Two or more years of hands-on marketing experience, in-house or agency.
- Working knowledge of WordPress, including page building, plugin management, and basic troubleshooting.
- Practical experience with Google Analytics 4 and Google Tag Manager, including setting up events and conversions.
- Experience with Google Ads, Meta Ads Manager, or Zoho CRM is an asset.
- Familiar with marketing technologies.
- Strong attention to detail and commitment to quality.
- Ability to work independently as well as part of a team.
- Legally entitled to work in Canada.
- Optional:
- Video editing experience using Premiere Pro, DaVinci Resolve, Final Cut, CapCut, or similar.
- Graphic design experience using Adobe Creative Cloud, Figma, or Canva at a professional standard.
- Experience in manufacturing, construction, or the windows and doors industry is an asset.
What We Offer:
- Medial Benefits.
- Opportunity for Full-time employment.
- Diploma or Bachelor's Degree in Marketing, Communications, Digital Media, or related field, or equivalent practical experience.
- Marketing: 2 years (Preferred).
- WordPress: 2 years (Preferred).
- Video editing: 2 years (Preferred).
Work Location: In person.