3PL Sales Executive

3PL Sales Executive

$70,000 + commission

Current Opening

3PL Sales Executive – Transportation & Logistics

Location: Burlington, Ontario

About the Opportunity

We are seeking an experienced and driven 3PL Sales Executive to join a growing transportation and logistics organization in Burlington, Ontario.

This is a new-business development role for a transportation sales professional who understands the 3PL environment and enjoys prospecting, opening new accounts, developing customer relationships, and growing freight volume.

The successful candidate will focus primarily on developing FTL and LTL business while having access to a broader portfolio of transportation solutions, including cross-border, temperature-controlled, expedited, freight forwarding, warehousing, and specialized freight services.

This opportunity would be particularly well suited to an entrepreneurial sales professional who enjoys working within a smaller, collaborative organization where individual performance has a direct impact on company growth.

Key Responsibilities

• Generate new business through proactive prospecting, cold calling, email, LinkedIn, referrals, networking, and existing industry relationships.
• Identify and develop prospective customers requiring FTL, LTL, cross-border, and other transportation solutions.
• Build and maintain a qualified pipeline of prospective shippers.
• Conduct discovery conversations to understand customers' freight volumes, lanes, service requirements, capacity challenges, and pricing expectations.
• Prepare and present competitive transportation quotations and customized logistics solutions.
• Develop new customer relationships that generate consistent and repeat freight volume.
• Convert spot-quote opportunities into recurring and dedicated customer accounts.
• Identify additional lanes and transportation opportunities within existing customer accounts.
• Work closely with Operations and carrier partners to ensure customer requirements can be executed successfully.
• Negotiate rates and service requirements while maintaining appropriate margins and profitability.
• Develop strong relationships with Transportation, Logistics, Supply Chain, Procurement, and Operations decision-makers.
• Maintain regular communication with customers and provide support when service issues or transportation challenges arise.
• Track prospecting activity, customer opportunities, quotes, and pipeline development.
• Monitor quote activity and continually work to improve conversion and win rates.
• Stay informed about transportation market conditions, pricing, capacity, and emerging customer needs.
• Represent the organization professionally at customer meetings, networking functions, and industry events as required.

Performance Objectives

Success in this position will be measured by the ability to:

• Consistently generate qualified new-business opportunities.
• Develop and maintain a healthy sales pipeline.
• Convert prospects and spot-quote customers into recurring accounts.
• Increase freight volume and revenue within new and existing customers.
• Identify additional lanes and services that expand account value.
• Maintain profitable margins while remaining competitive in the marketplace.
• Build strong, long-term customer relationships that support retention and repeat business.
• Collaborate effectively with Operations to ensure the freight being sold can be serviced successfully.

Qualifications

• Minimum 2 years of transportation, logistics, freight brokerage, or 3PL industry experience.
• Previous transportation sales or business development experience strongly preferred.
• Proven ability to prospect and generate new B2B business.
• Understanding of FTL and LTL transportation is required.
• Experience with Canada/U.S. cross-border freight is considered a strong asset.
• Exposure to reefer, temperature-controlled, expedited, warehousing, freight forwarding, or specialized transportation would be an asset.
• Strong understanding of transportation rates, lanes, capacity, and customer service expectations.
• Comfortable cold calling and approaching new decision-makers.
• Strong negotiation and closing skills.
• Excellent verbal and written communication skills.
• Customer-focused with the ability to develop lasting business relationships.
• Self-motivated, competitive, and comfortable working toward measurable sales targets.
• Strong sense of accountability and ownership over individual results.
• Ability to work effectively within a smaller, collaborative team environment.

What We Offer

• Competitive compensation package with strong earning potential.
• Monday-to-Friday schedule with some flexibility.
• Opportunity to develop and grow your own customer portfolio.
• Access to a broad range of transportation and logistics solutions.
• Operational support to help successfully execute the freight you sell.
• Collaborative environment with direct access to decision-makers.
• Opportunity to make a visible contribution to the continued growth of the 3PL division.
• Long-term career growth as the organization and customer portfolio expand.

The Ideal Candidate

You are a transportation salesperson who knows how to hunt for new business but also understands that the real value in 3PL sales comes from turning an initial shipment into a long-term customer relationship. You are comfortable picking up the phone, opening doors, quoting freight, negotiating rates, and asking customers for additional lanes and opportunities. You understand FTL and LTL transportation and can speak confidently with shippers about their service, capacity, pricing, and cross-border requirements.