Job Title: Communication and Content Specialist
Department: Communications/Social Media/Marketing
Position Type: Full Time
Location: Burnaby, British Columbia
Job Summary:
The Communication and Content Specialist will be responsible for crafting compelling content, managing multiple channels, and collaborating with various stakeholders to drive our communication strategy forward.
Key Responsibilities:
Content and Social Media
- Draft and schedule social media posts across platforms including LinkedIn, Instagram, X (Twitter), and YouTube.
- Maintain and update a multi-channel content calendar for social, blog, email, and internal communications.
- Repurpose longer-form content (e.g., blogs, reports, announcements) into bite-sized, engaging formats.
- Collaborate with the graphic designer to produce visuals (e.g., infographics, short videos, social graphics).
- Monitor trends on social platforms and propose timely and relevant content ideas.
- Keep tabs on competitors' content and share insights with the team.
Internal and External Communications Support
- Assist in drafting employee newsletters, internal updates, and technical summaries.
- Support executive and team communications including formatting presentations, talking points, and decks.
- Help draft public-facing content such as press releases, blog posts, and announcements.
- Ensure brand voice and formatting consistency across all written materials.
- Manage distribution through tools like Mailchimp, HubSpot, or similar.
Event and Campaign Content Support
- Write or edit promotional materials for events, webinars, podcasts, product launches, and more.
- Contribute creative ideas for campaign content such as countdowns, recaps, and follow-up messages.
- Support creation of communication templates (speaker briefs, bios, talking points, etc.).
Organization and Coordination
- Maintain a shared content and creative asset library.
- Track content performance metrics (e.g., engagement, clicks, impressions) and highlight insights.
- Work cross-functionally with departments to gather content requirements and updates.
Qualifications:
- Bachelor's degree in Communications, Marketing, or a related field.
- Proven experience in content creation, social media management, and communications support.
- Understanding of social media and digital content trends.
- Strong writing and editing skills with attention to detail and clarity.
- Ability to work collaboratively and communicate effectively with cross-functional teams.