Job Opportunity
- Job Title: Marketing Coordinator
- Location: Toronto or Vancouver (Hybrid Work Model)
- Job Type: Full-Time
About FrontFundr
FrontFundr is Canada's leading online investment platform, revolutionizing how entrepreneurs raise capital and how Canadians invest. Our mission is to democratize private markets—making investing in innovative startups and growing companies accessible to everyone. With over $263M raised across more than 250+ campaigns, we're growing rapidly and expanding our impact across the country.
Join us and be part of a thriving fintech company at the forefront of Canada's investment innovation.
Job Description
We're looking for a Marketing Coordinator who's equal parts storyteller and strategist. In this hybrid content and growth role, you'll shape how we engage investors and entrepreneurs through compelling content, high-performing campaigns, and community-building initiatives. You'll play a key role in growing the FrontFundr brand and scaling the reach and impact of our platform.
If you're creative, analytical, detail-oriented, and excited about private markets, startups, and the future of investing—we want to hear from you.
Key Responsibilities:
- Content Strategy & Creation: Develop and execute content strategies that support FrontFundr's growth and brand goals. Create engaging content across formats—blog posts, newsletters (weekly, monthly, quarterly), case studies, social media, video, and our podcast From Funding to Fame.
- Campaign Promotion: Lead the marketing promotion of active investment opportunities to drive investor engagement across email, social media, virtual events, and partner channels.
- SEO & CRO Optimization: Optimize content for search engines and improve conversion rates on key touchpoints, such as landing pages and blog articles, to maximize engagement and conversions.
- Performance Analysis: Use data analytics tools to track content and campaign performance, uncover insights, and optimize marketing initiatives based on data.
- Cross-Functional Collaboration: Work closely with design, product, sales, and customer-facing teams to ensure all content and growth initiatives align with FrontFundr's brand identity and objectives.
- A/B Testing & Experimentation: Develop and execute A/B tests for email campaigns, landing pages, and other growth experiments to continuously improve performance metrics.
- Community Engagement: Foster meaningful connections with our community of investors and entrepreneurs by engaging in online discussions and addressing their needs through relevant content.
- Manage Internal Project Workflow: Conduct weekly check-ins with the campaign strategy team and update Monday.com to track the required issuer/entrepreneur content distribution for capital-raising companies. Ensure all content is approved for compliance and properly organized in designated folders.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 2–3+ years of experience in content marketing, growth marketing, or a similar role
- Strong portfolio of content that informs, engages, and drives results
- Experience with SEO, CRO, A/B testing, and performance tracking tools
- Working knowledge of tools like Canva, Figma, Google Analytics, and CMS/marketing platforms
- Data-driven mindset with a knack for storytelling
- Familiarity with paid media (Google Ads, Meta Ads) is a plus
- Highly organized, collaborative, and eager to learn in a fast-paced startup environment
Why Join FrontFundr:
- Help shape the future of investing in Canada
- Work in a mission-driven, impact-oriented company
- Be part of a small but mighty team that values innovation, experimentation, and initiative
- Enjoy flexible work arrangements, growth opportunities, and meaningful work every day
Please submit your resume and a cover letter to [email protected] with your name and ‘FrontFundr Marketing Coordinator' in the subject line.