About us:

Willowpack is a fast-growing custom packaging printing company supporting CPG brands in the food and beverage industry. We help health-conscious brands bring their products to life with custom printed labels, pouches, boxes, and roll stock packagingwithout the long lead times, high minimums, or complexity of traditional suppliers.

Were on a mission to empower natural food brands with scalable and flexible packaging solutions that help them compete with industry giants. Our clients include trailblazing brands in natural snacks, functional beverages, plant-based foods, and more.

Key Responsibilities:

• Account Growth: Identify and capitalize on upselling and cross-selling opportunities across your assigned book of business.
  
• Relationship Management: Serve as the main point of contact for assigned clients, building long-term trust and partnership.
  
• Consultative Selling: Understand client needs, proactively recommend packaging solutions, and guide them through product expansions and new launches.
  
• Strategic Planning: Develop customized account strategies to increase packaging spend and order frequency.
  
• Sales Execution: Conduct regular check-ins via email, phone, and on-site visits to maintain strong engagement and identify growth triggers.
  
• Data-Driven Management: Utilize Salesforce to track activities, revenue growth, forecasts, and opportunities
  
• Cross-Functional Collaboration: Work with internal teams (i.e. manufacturing) to ensure seamless order execution and outstanding client experience.

Qualifications:

• 2+ years of B2B account management or sales experience (packaging industry experience is a plus, but not required).
• Strong relationship management and communication skills.
• Strategic thinker with a consultative, client-first approach.
• Highly organized with strong attention to detail and follow-through.
• Comfortable with data-driven performance tracking and CRM usage (Salesforce experience preferred).
• Self-motivated, proactive, and energized by a fast-paced environment.

Whats In It For You

• Career Growth: Robust career path with a full development plan and the opportunity to grow in the organization (i.e. Senior Account Manager)
• Learning and Development: Ongoing sales training and skill development
• Supportive Culture: A positive and collaborative team that celebrates your wins and helps you achieve your goals.
• Benefits & Perks: We offer paid wellness days as well as excellent benefits coverage, including health, dental, vision!

Location: Hybrid (Greater Toronto Area) 1 day in office