Tour Guide & Storyteller - Grand Bend Stirling Sands Vineyards

Job Summary Reporting to the Experience Manager, the Tour Guide & Storyteller will create engaging, memorable, and educational experiences for guests visiting Grand Bend Stirling Sands Vineyards. As a front-line ambassador for the winery, this role will guide guests through the property, share the stories behind Stirling Sands, its vineyard, wines, winemaking process, and surrounding region, while creating an approachable and welcoming atmosphere.
The ideal candidate is an enthusiastic communicator and natural storyteller who enjoys connecting with people. They will bring the winery to life through conversation, storytelling, wine knowledge, and genuine hospitality, adapting each experience to the interests and knowledge level of the guests.
Roles and ResponsibilitiesUnder the supervision of the Experience Manager, the duties and responsibilities of the Tour Guide & Storyteller include, but are not limited to, the following:

• Lead engaging, informative, and welcoming winery tours and tastings
• Share the story of Grand Bend Stirling Sands Vineyards, including its wines, vineyard, winemaking process, property, and local region
• Use storytelling to make wine and vineyard information approachable and memorable for guests of all knowledge levels
• Build genuine connections with guests and adapt experiences based on group interests, questions, and dynamics
• Develop and maintain strong knowledge of the Stirling Sands wine portfolio, vineyard, property, and guest experiences
• Confidently answer guest questions and provide wine recommendations
• Promote wines, merchandise, events, and other winery experiences in a natural and guest-focused manner
• Maintain tour timing, guest safety, and the cleanliness and organization of experience areas
• Assist with tour setup, tastings, special events, private experiences, and seasonal programming
• Communicate and collaborate effectively with other departments
• Other duties as assigned

Qualifications and RequirementsRequired

• Valid Smart Serve certification, or willingness to obtain prior to conducting tastings
• Strong communication and storytelling skills with confidence speaking in front of groups
• Engaging, approachable, and guest-focused personality
• Enthusiasm for learning about wine, winemaking, viticulture, local history, and the Grand Bend Stirling Sands Vineyards brand
• Ability to communicate information in an approachable, entertaining, and easy-to-understand way
• Ability to adapt to different audiences, guest interests, and group dynamics
• Strong organizational, time-management, and teamwork skills

Preferred

• Previous experience in hospitality, tourism, wineries, attractions, customer service, public speaking, or a related guest-facing role
• Wine education, including WSET Level 1
• Previous sales experience

Working Conditions

• Position requires extended periods of standing and walking throughout the property
• Tours may take place indoors and outdoors in varying seasonal conditions
• Must be comfortable speaking to and leading groups of varying sizes
• Will be required to work weekdays, evenings, weekends, and holidays as needed
• Must maintain awareness of guest safety while working in active winery and production areas
• Some lifting, carrying, and setup of tasting and experience materials may be required

Blyth Brewing & Distilling Inc. is an equal employment opportunity employer committed to diversity and inclusion. Blyth Brewing & Distilling Inc. is committed to accommodating applicants with disabilities throughout the hiring process, in accordance with the Accessibility for Ontarians with Disabilities Act (AODA). We will work with applicants requesting accommodations at any stage of the hiring process.