What You'll Do
- Build and execute platform-specific strategies for Instagram, TikTok, Facebook, Pinterest, and YouTube
- Manage the daily content calendar, publishing schedule, and community engagement
- Collaborate on content creation and maintain a consistent, elevated brand look and feel
- Lead influencer and creator partnerships—from outreach to execution and performance tracking
- Align social content with product launches, promos, and omnichannel campaigns
- Host giveaways to drive growth and engagement
- Respond to comments and DMs, and monitor brand mentions to stay connected with our audience
- Track KPIs using analytics tools and adjust strategy based on performance
- Stay current on platform trends, algorithm changes, and new content formats
- Partner with paid media to amplify organic content
Qualifications
Skills & Qualifications
- 3–5 years of experience in social media strategy and execution
- Proven experience managing influencer relationships and campaigns
- Strong understanding of content performance across social platforms
- Comfortable using tools like Hootsuite, Canva, CapCut, and native publishing/analytics features
- Data-driven mindset with experience interpreting social metrics
- Highly organized and self-motivated, especially in a remote work environment
- Bilingual (English/French) is a plus
To ApplySend us your resume along with links or samples of your best social and influencer work.
Additional Information
Company Description
Lead, Social Media & Content Strategy