Job Description: Product Marketing and Market Development Manager - Medical Devices

Location: Greater Toronto Area Hybrid

Company: Vielight Inc.

Industry: Medical Devices

About Vielight Inc.:

Vielight Inc. is a pioneer in the field of photobiomodulation, dedicated to improving health and wellness through innovative light therapy devices. Our commitment to scientific rigour and innovation has established us as a leader in transcranial photobiomodulation and the wellness sector. With recent medical device approvals in Canada and the US, and pending approvals in Europe and Australia, we are poised to expand our impact on global health.

Position Overview:

We are seeking a dynamic and experienced Product Marketing and Market Development Manager to lead the marketing efforts for our new medical device portfolio. This individual will play a critical role in driving market penetration and growth, developing strategic marketing plans, and establishing our presence in the medical device industry.

Key Responsibilities:

• Strategic Planning: Develop and implement comprehensive marketing strategies to promote our medical device products in approved markets (Canada, US, Europe, Australia).

• Market Analysis: Conduct thorough market research and competitive analysis to identify opportunities, trends, and customer needs.

• Product Launch: Lead the planning and execution of product launches, including creating marketing materials, sales tools, and training programs for sales teams.

• Brand Development: Enhance and expand Vielight's brand presence in the medical device sector through innovative marketing campaigns and strategic partnerships.

• Sales Support: Collaborate with the sales team to develop and implement effective sales strategies, including sales presentations, product demonstrations, and trade show participation.

• Regulatory Compliance: Ensure all marketing activities comply with regulatory requirements in different regions.

• Customer Engagement: Build and maintain strong relationships with key stakeholders, including healthcare professionals, regulatory bodies, and distribution partners.

• Performance Metrics: Monitor and analyze marketing performance metrics to optimize strategies and achieve business objectives.

Qualifications:

• Education: MBA with a focus on Marketing, Business Development, or a related field.

• Experience: Minimum of 5-7 years of experience in medical device sales and marketing, with a proven track record of successful product launches and market development.

• Knowledge: In-depth understanding of the medical device industry, including regulatory requirements and market dynamics.

• Skills: Strong analytical, strategic planning, and project management skills. Excellent communication and interpersonal skills.

• Innovation: Ability to think creatively and develop innovative marketing solutions to drive business growth.

• Leadership: Proven ability to lead cross-functional teams and manage multiple projects simultaneously.

Why Join Vielight Inc.:

• Innovative Environment: Be part of a forward-thinking company at the forefront of photobiomodulation technology.

• Growth Opportunities: Play a pivotal role in shaping the future of Vielight's medical device portfolio and expanding our global reach.

• Collaborative Culture: Work with a team of passionate professionals dedicated to improving health and wellness.

Application Process:

Interested candidates are invited to submit their resume through LinkedIn.

Equal Opportunity Employer:

Vielight Inc. is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.