About the Canadian Country Music Association

Established in 1976, the CCMA is a membership-based, not-for-profit organization committed to the promotion and recognition of Canadian country music. Built upon the foundation to educate, elevate and celebrate Canadian talent, the CCMA progressively heralds the spirit, community and creativity that country music fosters through year-round initiatives, culminating every fall with Country Music Week and the Canadian Country Music Association Awards broadcast.

The CCMA office is located in downtown Toronto and prides itself on its inclusive, casual and friendly environment. We are pet friendly and have fabulous canine colleagues!

Role Description

The role of Content Coordinator will live and breathe social media, planning and executing our content strategy across a range of platforms. Identifying opportunities in the market and with our followers, you'll present ideas to further our reach and engagement.

Who You Are

We're looking for a digitally-savvy, trend-obsessed Content Coordinator to join our marketing team. This junior-level role is perfect for someone who lives and breathes social media, understands the power of great storytelling, and loves creating content that connects with fans. If you're all over TikTok trends, have an eye for aesthetics, and want to work in the music industry this is your moment.

Responsibilities

Social Media & Digital Content

• Support the day-to-day execution of content across CCMA's core social channels (Instagram, TikTok, X, Facebook, Threads, LinkedIn).
• Create and schedule posts, reels, and stories aligned with campaigns and key moments.
• Assist with community management-responding to DMs, comments, and fan engagement.
• Stay on top of pop culture and platform trends, pitching ideas that keep our content fresh and fun.
• Capture and edit quick-turn content (photo/video) at events and during key campaigns.

Creative Coordination

• Work with our designer and agency partners to organize and track creative requests.
• Help manage content calendars and timelines for upcoming social initiatives, contests, and campaigns.
• Coordinate the collection of partner/sponsor content, ensuring brand alignment and timely delivery.

Email & Newsletter Support

• Assist in curating and building monthly newsletters (The Source) and targeted e-blasts.
• Support the development of creative assets and copy in collaboration with internal departments.

Influencer & Brand Relations

• Research creators and influencers in the music and lifestyle space.
• Help coordinate influencer outreach and content deliverables.
• Support the creation of ask decks and summary reports.

General Coordination

• Track analytics and performance metrics across platforms.
• Maintain a calendar of key dates, events, and fan engagement opportunities.
• Support live event social coverage as needed, including evenings and weekends during major activations like Country Music Week.

Capability Requirements - education, skills & experience:

• 1-3 years of content marketing, social media, or digital coordination experience (internships and freelance count!).
• Strong understanding of social platforms, especially Instagram, TikTok, and emerging tools.
• Confident writer with a flair for voice, tone, and engaging copy.
• Basic skills in Canva, CapCut, or similar design/editing tools.
• Passionate about pop culture, music, and digital communities.
• Highly organized, proactive, and able to juggle multiple priorities.
• Comfortable attending live events and representing the brand in public settings.
• Diploma or degree in marketing, communications, media, journalism, or a related field OR equivalent experience creating content for digital platforms.
• Previous internship or 1-2 years of experience in a content creation, social media, or digital marketing role is an asset.

Bonus Points:

• Experience with Shopify, Meta Ads Manager, Meltwater, or Mailchimp.
• Interest in Canadian music and/or country music is a plus.

How to Apply

To apply, please send a cover letter and resume to:

We want to thank all applicants for their interest. However, only those selected for interviews will be contacted. No phone calls or visits, please.

Equity, Diversity, and Inclusion

Diversity, equity and inclusion are critical components of business at the Canadian Country Music Association, and we are committed to making these values an integral part of our culture. The CCMA encourages applications from all qualified applicants, including women, men, non-binary identifying and persons with disabilities, Black, Indigenous, People of Colour (BIPOC), people from the Lesbian, Gay, Bisexual, Transgender, Transsexual, Queer, Questioning, Two-Spirit, Intersex, Asexual + (LGBTQ2SIA+) community, and other equity-seeking groups.