The Marketing Specialist is a key team member responsible for implementing the North American marketing strategy to engage customers and enhance brand awareness to achieve business growth objectives.

Responsibilities

• Execute North American Marketing initiatives and campaigns across multiple channels to achieve business objectives.
• Create and coordinate impactful content for digital and traditional channels, including advertising, blogs, email campaigns, press releases, and social media.
• Prepare and manage tradeshows, conferences, events, roadshows, and webinars.
• Generate, track and report marketing lead generation through CRM system.
• Build and manage relations with external representatives, organizations and third-party agencies.
• Collaborate with cross-functional teams to create and maintain marketing collateral including brochures, case studies. data sheets, infographics, presentations, and videos.
• Increase brand awareness and visibility through digital tactics including SEO, PPC, and website optimization.

Qualifications

• Minimum of 5 years of experience in marketing.
• Bachelor's degree in Marketing, Communications, Journalism, Business or related degree.
• Strong organizational skills and ability manage multiple projects simultaneously and prioritize initiatives
• Ability to work cross-functionally with sales, product and graphics teams
• Analyze campaign performance and track effectiveness/ROI.
• Strong understanding of digital marketing strategies.
• Familiar with CRM and marketing automation tools (e.g., Salesforce, Pardot, Hootsuite, TwentyThree, etc.) is a plus.
• Travel requirement: 15%

Sulzer is an equal opportunity employer. We believe in the strength of a diverse workforce and are committed to offering an inclusive work environment.

At Sulzer, you are empowered to deliver superior results. As a pioneer in industry we have a proud heritage of innovation and continue to evolve for the future. Join our story and create your own impact by developing your expertise and building solutions that help make our lives safer, smarter and more sustainable.

We are proud to be recognized as a Top Employer 2025 in Brazil, China, Switzerland, the United Kingdom and the United States. Come and join our story!