The Role at a Glance
We're looking for a dynamic and hands-on Marketing Manager to help drive brand communications, content initiatives, and event activations for BeLocum.
Reporting directly to the Director of Sales and Marketing, you will coordinate the efforts of a multidisciplinary marketing team - including designers, a copywriter, and a digital marketing specialist - and help bring campaigns to life across multiple channels.
This role touches every part of our 360 marketing strategy: from content creation (website, app, social media, newsletters, industry media) to acquisition and retention campaigns, internal communications, event support, and the rollout of field-level brand initiatives.
Your Responsibilities
Marketing Strategy & Execution
- Support the execution of BeLocum's marketing strategy, aligned with company growth and geographic expansion.
- Coordinate with the design, content, and digital specialists to launch and manage key campaigns and initiatives.
- Help prioritize marketing activities in collaboration with the Director of Sales and Marketing and other internal stakeholders.
Multi-Platform Content
- Coordinate and contribute to the creation of content across all channels: social, web, blog, newsletters, app, and more.
- Help ensure consistency in tone, messaging, and branding across all communications.
- Assist in optimizing content for SEO, engagement, and performance.
Events, Brand, and Partnerships
- Support the planning and execution of conferences, webinars, trade shows, and other activations.
- Assist with brand ambassador programs and help grow visibility through partnerships and field campaigns.
Campaigns and Performance
- Collaborate with the digital marketing specialist to launch and track digital campaigns (Meta Ads, Google Ads, email workflows).
- Monitor marketing performance metrics and share insights with the broader team.
- Help manage timelines, budgets, and priorities to keep projects moving efficiently.
What We're Looking For
- 3 to 5 years of experience in marketing, preferably in a fast-paced, growth-oriented environment.
- Strong background in content marketing, digital execution, or event coordination.
- Solid understanding of tools such as HubSpot, Meta Ads, Figma, Google Analytics.
- Excellent project coordination and communication skills.
- Bilingual in French and English, written and spoken.
- Comfortable collaborating with cross-functional teams and external partners.
- Experience in healthcare, SaaS, or marketplaces is an asset, but not required.
What You Can Expect from Us
- A flexible hybrid work environment
- Competitive salary with performance-based bonuses
- Health insurance and comprehensive benefits
- Generous vacation time and personal days
- Opportunities to attend industry conferences and events
- A collaborative, supportive team culture that values innovation and initiative
- Access to modern tools and technology to do your best work