Job description:
Duties:
- An experienced digital copywriter who can create impactful communications across channels including email, landing pages, social media, blogs, case studies, employee advocacy, ads, and campaigns.
- Responsible for managing our brand presence and posting schedule for LinkedIn as well as sending monthly prospect newsletters.
- Serves as a key advisor on content and messaging strategy for all prospect communications.
- Responsible for crafting intelligent, thought-provoking, and emotional stories/narratives based on target audience and buyers' journey.
- Create messaging to increase engagement, ultimately attracting new customers and increasing brand awareness.
- Role will include writing and editing content; project managing deliverables and activities; working cross-functionally with internal stakeholders and outside agencies; and content reporting and optimization.
- A strong individual contributor on a virtual global team in a large matrixed organization.
- A self-starter, driven to find information and seek creative solutions.
- A strong project manager, both internally and with outside vendors, for adherence to brand standards, deadlines, and budgets.
Skills:
- Minimum of five years' experience in business-to-business marketing communications.
- Strong digital copywriting skills are critical and foundational to the role.
- Strong project management, organizational and multi-tasking skills.
- Ability to work independently with a minimum of direction.
- Ability to manage projects with a variety of stakeholders.
- Strong interpersonal, leadership, and team skills.
- Ability to adapt and respond to changing requests and priorities.
- Experience in the software or industrial automation industry is a plus.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender, identity, national origin, disability, or protected veteran status.