Are you passionate about building standout social strategies that actually move the needle? THEUN KNOWN is looking for a Content Marketing Specialist who blends creative intuition with data driven insights, and knows how to make content work.

You're a fearless, autonomous operator who builds killer organic social strategies and high-ROI paid campaigns and then supercharges them with AI. You'll own strategy, execution and optimization for client portfolios and own brands channels, spotting trends before they're trends.

What You'll Do

• Build and execute social media strategies across platforms (Instagram, TikTok, LinkedIn, YouTube, etc.) tailored to each client's audience and KPIs.
• Develop compelling, culturally-relevant content that grabs attention, drives engagement, and fuels brand love.
• Build end-to-end paid social campaigns: audience research, budget planning, creative briefs, launch, bid management, A/B tests, scaling.
• Optimize to lower CPA and maximize ROAS across Meta, Google Ads, TikTok For Business, LinkedIn Ads, etc.
• Leverage AI tools to streamline and enhance content ideation and production.
• Own analytics: Track performance, identify trends, and adapt strategies to continuously improve results.
• Collaborate with the creative team to turn insights into impact.
• Engage and grow communities, driving real connections, not vanity metrics.
• Stay on top of trends in digital culture, platforms, and algorithm shifts.

Must-Haves

• Minimum 4+ years of experience in managing both organic social programs and paid social campaigns for agencies or brands.
• Exceptional written and verbal skills in French and English.
• Hands-on experience with performance analysis and using insights to guide content evolution.
• Solid knowledge of AI tools to support ideation, design, and copy.
• A strong understanding of what works on each platform-and why.
• Based in Montreal and eligible to work in Canada.
• Ability to work on-site.

Nice-to-Haves

• Video editing skills ( via social media apps or Premiere Pro,) or graphic design skills (Canva, Adobe Suite).
• Experience with social listening/community platforms (Sprout Social, Brandwatch).
• Knowledge of influencer partnerships and UGC campaigns.
• Prior agency or consultancy background.

Join a team that loves telling stories that matter, and builds brands that stick.

If this sounds like your next move, we'd love to hear from you.