Streamforge is redefining influencer marketing through innovative AI, connecting brands with the most relevant creators and their audiences. We're a dynamic, human-focused startup known for our playful culture, innovative mindset, and big ambitions. We're seeking an experienced marketing leader who's passionate about content-driven growth and strategic marketing execution in tech startups.
Why Join Us?
• Fast-Growing Startup: Play a critical role in scaling our marketing engine, directly influencing Streamforge's growth and market presence.
• Cutting-Edge Tech: Work alongside teams leveraging groundbreaking AI to redefine influencer marketing and digital strategy.
• Collaborative Environment: Thrive in a culture of autonomy, collaboration, and experimentation-where new ideas become impactful realities.
About the Role
As Marketing Director, you'll lead Streamforge's overall marketing strategy, with a significant focus on content-driven growth and B2B inbound lead generation-especially targeting enterprise clients. Beyond content, you'll guide the strategic direction of our brand positioning, demand generation, and marketing operations. You'll bring leadership, strategic vision, and hands-on execution, becoming a pivotal part of our core team and shaping the company's trajectory.
Key Responsibilities
Strategic Marketing Leadership
• Lead and own Streamforge's marketing vision, strategy, and execution with a primary focus on content marketing and inbound lead generation.
• Collaborate closely with the founding team and cross-functionally with Sales, Product, and Customer Success to align marketing efforts with company goals.
Content Strategy & Execution
• Develop and implement a comprehensive, content-centric inbound marketing strategy, driving awareness, engagement, and lead generation.
• Oversee creation and execution of high-impact content (articles, whitepapers, webinars, videos, podcasts) tailored to enterprise decision-makers.
• Continuously evolve and refine our brand voice and messaging, ensuring consistency and resonance across all channels.
Demand Generation & Growth
• Design, launch, and optimize campaigns that generate high-quality leads, leveraging content marketing, SEO, social media, email, and partnerships.
• Develop and manage marketing automation and CRM workflows, ensuring streamlined lead nurturing and efficient pipeline generation.
Brand Amplification & Partnerships
• Foster strategic relationships with industry experts, influencers, media outlets, and event organizers to enhance brand visibility.
• Represent Streamforge externally, establishing the brand as an influential leader in influencer marketing, AI, and digital media.
Analytics & Performance Management
• Define clear KPIs and success metrics, regularly measuring, analyzing, and reporting on marketing effectiveness, ROI, and growth.
• Continuously optimize marketing strategies based on performance data, customer feedback, and market insights.
Thought Leadership & Industry Insights
• Monitor and analyze industry trends, competitive insights, and emerging opportunities in influencer marketing, AI, SaaS, and gaming industries.
• Proactively produce content and initiatives positioning Streamforge as an innovative thought leader.
Who We're Looking For
• Experienced Marketing Leader: 5-8+ years of progressive marketing experience, ideally as a first or early marketing hire at a successful tech startup.
• Content-Focused Expertise: Proven track record in building and scaling content-driven inbound marketing programs targeting B2B enterprise audiences.
• Strategic Mindset & Execution: Ability to set long-term strategic direction while managing hands-on execution in a high-growth, startup environment.
• Exceptional Communicator: Outstanding writing, storytelling, and verbal communication skills, adept at crafting compelling, clear narratives for diverse audiences.
• Analytical & Data-Driven: Proficiency in analytics tools (Google Analytics, CRM systems, marketing automation platforms) with a commitment to data-informed decision-making.
• Self-Directed & Proactive: Highly autonomous, self-directed, and proactive-comfortable navigating a rapidly evolving landscape, solving challenges independently, and driving tangible outcomes.
Bonus Points
• Deep understanding or passion for influencer marketing, gaming, streaming, or creator economies.
• Advanced SEO expertise and experience driving organic inbound growth.
• Multimedia content creation skills (video production, podcasting, visual design).
• Experience managing events, webinars, podcasts, or public speaking engagements.
Our Culture & Environment
• Hybrid in Montreal: Our Montreal-based team collaborates in person at least twice a week. We're open to relocating top candidates within Canada after onboarding.
• Innovative & Human: We cultivate a culture of creativity, innovation, and collaboration-balancing ambitious growth with a supportive, playful environment.
• Autonomy & Ownership: You'll have the freedom and trust to pursue your ideas and shape the future of Streamforge's marketing strategy.
• Collaborative Growth: Join a team that values collaboration, encouraging diverse ideas and perspectives.
Benefits & Perks
• Competitive Salary & ESOP: We reward our leaders with meaningful equity stakes and competitive compensation.
• Comprehensive Health Coverage: Full health insurance coverage to keep you and your family healthy.
• Professional Growth: Opportunities to grow into a senior leadership role as the company expands.
• Impactful Work: Contribute directly to transforming influencer marketing for leading brands globally.
Ready to Lead Content Marketing at Streamforge?
We're seeking a strategic marketer with deep content expertise and the experience to lead a fast-growing startup's marketing strategy. Apply today, and let's shape the future of influencer marketing together!