- – Manage programmatic campaigns, ensuring precision, speed, and client satisfaction.
- – Build data-driven reports linking performance metrics to business impact and insights.
- – Collaborate with cross-functional teams to align on strategy, KPIs, and project goals.
- – Curate and edit content for The Lede and BellMedia.ca to enhance engagement.
- – Manage internal and external communications for Sales, including press releases.
- – Develop initiatives to support Bell Media PR team and amplify communication efforts.
- – Own product messaging and positioning, ensuring clarity across all teams.
- – Develop vertical playbooks with tailored messaging for priority industries.
- – Write structured campaign briefs to guide creative output and execution.