- – Lead integrated marketing strategies to enhance brand reputation and performance.
- – Embed AI and automation in workflows to optimize marketing execution and efficiency.
- – Develop and inspire a high-performing team, fostering innovation and collaboration.
- – Manage programmatic campaigns, ensuring precision, speed, and client satisfaction.
- – Build data-driven reports linking performance metrics to business impact and insights.
- – Collaborate with cross-functional teams to align on strategy, KPIs, and project goals.
- – Oversee high-performing Engineering Managers to execute the Canadian roadmap.
- – Lead integration of Agentic development tools for enhanced software delivery speed.
- – Act as primary technical contact, translating engineering challenges for stakeholders.