- – Develops and executes content strategies to enhance brand visibility and engagement.
- – Manages editorial calendars and oversees content teams to ensure timely delivery.
- – Analyzes performance metrics to optimize content effectiveness and ROI.
- – Manage pricing and daily operations for TV and digital video revenue streams.
- – Collaborate with cross-functional teams to optimize advertising revenue strategies.
- – Conduct ad-hoc analyses to support leadership and track performance against KPIs.
- – Develop and implement engaging communications strategies to drive brand awareness.
- – Write, edit, and deliver high-quality content, ensuring alignment with brand standards.
- – Manage public relations activities, including press releases and media outreach efforts.