- – Develop and execute comprehensive media plans to meet marketing objectives.
- – Collaborate with cross-functional teams and agencies to drive campaign success.
- – Analyze campaign performance and provide insights for continuous improvement.
- – Own and grow the programmatic sales pipeline for high-value accounts.
- – Lead consultative sales conversations, emphasizing strategic insights over costs.
- – Develop relationships with senior stakeholders across diverse client types.
- – Provide expert advice to woodlot owners on effective land management practices.
- – Develop and implement comprehensive forest management plans to meet landowner goals.
- – Collaborate with staff to deliver silviculture programs and enhance training opportunities.