Senior Product Manager, Credit Card Digital Sales

Job Description

At the forefront of retail banking innovation, we're reshaping how clients acquire and interact with their financial products. By prioritizing seamless, digital-first experiences, we're revolutionizing the industry to deliver solutions that are more accessible, efficient, and client-centric. As such, we are looking for a Senior Product Manager, Credit Card Digital Sales to help contribute to our digital transformation focused on helping Canadians acquire the right Credit Card to support their day-to-day needs.

What is the Opportunity?

We are looking for a talented team member who is passionate about delivering unparalleled client experiences, who aspires to join a high-performing team, and who wants to make an impact by leading meaningful work every day. This role is perfect for someone who is self-motivated, proactive, and results-oriented, and possesses the ability to both think and act like an owner.

In this role, you will take on leadership of a dynamic roadmap for Credit Card acquisition, working with a cross-functional agile squad to deliver working software incrementally to our end users. As a Senior Product Manager, you will be responsible for establishing the product vision, creating alignment across the squad and external stakeholders, prioritizing value-added iterations, and evaluating the success of the deliverables once they're in the hands of the end user. You will use data and analytics to make informed product decisions on further opportunities to support better client experiences on an ongoing basis. You will also partner closely with the Product Director to devise long-term strategic opportunities that will further propel RBC ahead of the competition.

What will you do?

• Lead a cross-functional agile squad comprised of designers and developers to execute on the core Credit Card digital roadmap to bolster acquisition results

• Partner with key stakeholders to achieve alignment on upcoming and in-flight Epics through effective collaboration and stakeholder management

• Proactively seek opportunities to enhance existing digital product offerings with the goal of creating market-differentiation through unparalleled new client acquisition experiences

• Leverage data to identify areas of opportunity to drive further top-of-the-funnel growth and optimize in-funnel conversion to support acquisition growth for the organization

• Monitor progress against Objectives and Key Results through the iterative delivery of working software, helping to showcase the net-benefit of the capabilities delivered to market

• Identify opportunities for experimentation, and execute on said experiments, to drive to optimal results

• Adopt AI tooling to enable efficient delivery in the day-to-day

What will you need?

Must-Have:

• 5+ years of relevant digital product management experience with background in the Agile way of working

• Experience in one or more of the following areas of focus: credit cards, client acquisition, digital acquisition

• Proven ability to drive results while effectively collaborating with key partners to do so

• Dynamic leadership skills and a demonstrated ability to develop and lead new initiatives with a proven track record to deliver

• Established growth mindset and an ability to push, pivot and let go as the environment evolves

• Strong communication skills with the ability to tell a compelling story to garner buy-in and support

• Demonstrated analytical skills with experience leveraging data to make informed decisions

Nice-to-have:

• Certified Scrum Product Owner, or related certification

• Familiarity with sales funnels and experience with sales funnel optimization

• P&L business background: acquisition, engagement, retention, or product management experience

• Experience launching digital distribution platforms or apps with a significant user base.

What's in it for you?

We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.

• A comprehensive Total Rewards Program including bonuses and flexible benefits, competitive compensation, and stock where applicable.

• Leaders who support your development through coaching and managing opportunities.

• Ability to make a difference and lasting impact.

• Work in a dynamic, collaborative, progressive, and high-performing team.

• Opportunities to do challenging work.

• Opportunities to take on progressively greater accountabilities.

Job Skills

Agile Methodology, Business Case Design, Business Oriented, Communication, Decision Making, Long Term Planning, Process Management, Software Product Management, Software Quality Assurance (SQA), Time Management

Additional Job Details

Address:

RBC WATERPARK PLACE, 88 QUEENS QUAY W:TORONTO

City:

Toronto

Country:

Canada

Work hours/week:

37.5

Employment Type:

Full time

Platform:

PERSONAL & COMMERCIAL BANKING

Job Type:

Regular

Pay Type:

Salaried

Posted Date:

2026-03-06

Application Deadline:

2026-03-25

Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date above

Our Employment Opportunities

At RBC, we are guided by living shared values of Client First, Integrity, Collaboration, Respect and Excellence and winning together as One RBC. We believe an inclusive workplace that has diverse perspectives is core to our continued growth as one of the largest and most successful banks in the world. Maintaining a workplace where our employees feel supported to perform at their best, effectively collaborate, drive innovation, and grow professionally helps to bring our Purpose to life and create value for our clients and communities. RBC strives to deliver this through policies and programs intended to foster a workplace based on respect, belonging and opportunity for all.

Join our Talent Community
Stay in-the-know about great career opportunities at RBC. Sign up and get customized info on our latest jobs, career tips and Recruitment events that matter to you.
Expand your limits and create a new future together at RBC. Find out how we use our passion and drive to enhance the well-being of our clients and communities at jobs.rbc.com.

RBC is presently inviting candidates to apply for this existing vacancy. Applying to this posting allows you to express your interest in this current career opportunity at RBC. Qualified applicants may be contacted to review their resume in more detail.