Essential Responsibilities:

• Plan and manage NSLC Marketing & Promotions team project timelines and coordinate with agency, external partners, and NSLC team members to ensure deadlines are met
• Support execution and rollout of shopper and reputational marketing initiatives in-store, including promotional signage, display contests, and tools under the guidance of the Marketing Manager
• Facilitate the development, proofing, and delivery of the Retail Execution Guide each period, ensuring cross-functional inputs are completed, deadlines are met, and the team remains aligned-ultimately driving clear, consistent execution for our frontline teammates.
• Proof collateral pieces for accuracy and ensure overall quality (signage, presentations, Execution Guides, marketing briefs, and print materials)
• Manage same-day email and ticket requests from store teams, internal team members, and partners. Providing support and solutions where required.
• Manage and coordinate the ordering of stationery and other required items to support the Shopper Engagement team.
• Organize marketing materials and maintain a centralized library of files and assets to ensure easy access and effective use by the team
• Coordinate advertising, promotional item requests, and sponsorship deliverables with a focus on achieving marketing and business objectives
• Develop internal communication pieces to inform NSLC store teams about upcoming marketing programs via internal news and execution notes
• Support event coordination and annual gifting initiatives, including booking logistics, ordering materials, invitations, managing registrations and pre/on-site/post duties under the guidance of the Marketing Specialists
• Support and coordinate invoice processing and budget management to ensure accurate and timely budget reporting. Actively manage the marketing budget on behalf of the team.
• Act as the key contact for NSLC's print partner to execute in-store marketing materials, inventory items, and lead the development of NSLC's print materials distribution list
• Develop an understanding of the business and market and continually develop marketing acumen and skills. Apply marketing acumen and market knowledge to decisions and actions

Secondary Responsibilities:

• Visit (NSLC and non-NSLC) retail locations a minimum of6 times a year, with Marketing Manager, to observe and assess the shopping environment, identifying opportunities for improvement
• Assist in the development and achievement of annual business unit plans, objectives, and budget; achieve individual objectives as assigned
• Proactively identify opportunities, initiating and implementing new ideas to improve our current systems and procedures within marketing
• Demonstrate commitment to the NSLC's service standards and our values
• Actively participate in the NSLC performance management activities
• Demonstrate commitment to workplace health and safety
• Some travel and weekend work may be required with this role
• Perform other related duties as assigned