Company Description

Publicis Media is one of Canada's fastest growing Media Agency networks. The secret sauce? A pool of talented individuals who learn from each other (while tapping into global centers of excellence) and transparency at the core of everything we do, from data reporting to billing all the way to agency leadership. The result is a blend of meaningful work for some of Canadas' favorite brands and endless opportunities to grow for our team members.

PMX (Publicis Media Exchange) is the commercial arm of Publicis Media, driving and delivering value for clients, while fostering and building marketplace leading partnerships with media owners. PMX drives value for the brand agencies through intelligent investment and centers of excellence within buying and digital practices such as television, radio, ooh, search, social, programmatic and ecommerce.

Publicis Media Canada is proud to be Great Places to Work™ certified and recognized with Best Workplaces™ for Today's Youth. We provide continuing opportunities for career growth by fostering a diverse work environment that respects and supports individual contributions and opinions.

We also offer our employees market leading benefit and incentive programs. You'll be provided with 3 weeks minimum vacation to start plus additional long weekend Publicis days, holidays closures, your birthday off, free Headspace memberships, wellness and technology credits, and a market leading savings plan.

We strive to provide what matters to you personally with the ability to choose and modify programs to suit your lifestyle.

Job Description

The Out of Home (OOH) Buyer will negotiate and execute media plans. The OOH Buyer will produce and maintain professional, high-quality work for Agency and assigned client(s), act as a role model and mentor to Assistant Buyer(s); develop strong and effective media plans based on sound strategies and research; and work with vendors, clients and internal agency departments to ensure OOH campaigns are executed on strategy.

The ideal candidate has experience planning and buying Outdoor campaigns across multiple markets in Canada and can hit the ground running on day one. We are looking for an outgoing Buyer who can develop strategic OOH plans and effectively present their strategy via strong written and verbal skills

Duties & Responsibilities:

• Manage and lead key agency accounts being both the internal and external day to day contact
• Manage internal agency relationships
• Participates in strategy development and brainstorming meetings
• Steward OOH media plans from inception through completion including:
• Writing RFPs to be issued to vendors and ensuring that all appropriate vendors within a market are included in the request
• Negotiate OOH media buys
• Provide back-up research data to support the OOH recommendation. This includes, but is not limited to research from COMMB, Vividata, etc.
• Work with Planning Teams/Agencies to ensure plans are on strategy and meet client objectives
• Oversee posting of media to ensure the campaign is executed accurately and in a timely manner
• In depth knowledge of available vendors and media formats in markets relevant to assigned client(s)
• Write department POVs on new opportunities and seek new trends and opportunities within the industry
• Attend agency meetings including vendor and client as needed
• Cross check plans and all supporting documents for accuracy (billing, specs, contracts etc.)
• Oversee the contracting process with approved media buys and ensure adherence to process
• Actively develop and maintain strong Media Vendor relationships
• Attend Industry and client-related functions and networking events

Qualifications

• Knowledge of various research tools and studies available and how each apply to Out of Home
• 2 – 5 years relevant work experience
• Must pay extreme attention to detail and be able to proof-read documents for accuracy
• Must be highly organized, with an exceptionally high attention to detail.
• In depth knowledge of Microsoft Office
• Possess strong written and verbal communication skills
• Ability to integrate and work successfully with various agency teams, handle multiple projects and meet tight deadlines under pressure
• Understanding of basic media planning terms and concepts such as GRPs, ROI, reach and frequency
• Ability to work independently on key plans/accounts with supervision

Additional Information

Publicis Media is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests. We thank all candidates for their interest in Publicis Media however, only those candidates selected for an interview will be contacted