Calgary Economic Development (CED) is an opportunity-maker, helping to spark and fuel Calgary's growth. Our job is to connect people with resources that can help them grow their careers or businesses, thrive in new locations or markets, and feel at home in our community. We offer a wealth of information to help everyone succeed and we tirelessly promote Calgary, in Canada and around the world. We are exhilarated about our role in shaping and sharing Calgary's story and we're proud to be part of the energy.

Job Summary:

As part of CED's Marketing and Communications team, The Director, Marketing will be responsible for leading the marketing team and has primary responsibility for overseeing the promoting of Calgary as the location of choice for business, investment and talent, in addition to promoting CED as the lead economic development agency.

This is a 14-Month Full-Time Contract.

Key Responsibilities:

• Collaborate and consult with the other business units within the organization to understand, and develop effective marketing and activation programs in support of their business objectives and annual business plans.
• Lead the organization's annual paid campaign plans including overseeing the development of creative and media buys and managing the associated budgets.
• Oversee the optimization of CED's web properties and social media presence, including leading the team that executes daily communications on CED's social channels for optimal engagement.
• Oversee Brand initiatives and provide leadership and direction on Brand Guidelines, ensuring corporate compliance with brand graphic and standards.
• Provide leadership and direction on content and programming for signature events, BD activations and email campaigns and sponsorships.
• Manage relationships with key outside partners and suppliers including creative and digital agencies, media partners, Team Calgary partners and sponsors.
• Represents Calgary Economic Development on community boards and committees as required.
• Be prepared to act as a spokesperson for Calgary Economic Development on specific media and social media campaigns, and at events.
• Communicates with team members regularly to assess workload and determines priorities for the team; amending project work on a continual basis and directing workflows..
• In collaboration with Human Resources, assists in the recruitment, selection and hiring of talents; and other related issues.
• In collaboration with the Senior Director and VP, ensure budget and resources are in place for upcoming workload

Let's Talk About You

You are a strategic thinker with expertise in Marketing, Communications and Media Relations. You are able to multitask, prioritize and deliver timely results. You are effective at working independently and as a member of a team with an ability to collaborate and build consensus across the business

You have superior writing and communications skills, a good understanding of the economy and political environment. You exercise sound judgement in your ability to handle matters of a confidential nature.

You have a passion for our city and are excited at the prospect of working on projects that build on the energy of our community.

Education:

Bachelor's degree in Marketing, Communications, Public Relations, or related

Experience:

• Minimum 10 years of experience in a Management role.
• Expert level knowledge of marketing, advertising, brand, web and content development, social media, stakeholder relations and event management.
• Experience working with business stakeholders, sponsors, agencies, and vendors.
• Experience writing for a variety of documents such as advertising, social media content, briefing documents, presentations and speeches.
• Demonstrated knowledge of the local and international market / ecosystem and ability to build relationships with key international stakeholders (government/agency/associations).
• Proven project management skills with the ability to multi-task several projects at once.

Key Competencies:

• Experience in fostering collaboration between organizations and multiple groups.
• Understanding of local business, government, culture, trends and regulatory environment.
• Visionary leader with the ability to set strategic goals for the team.
• Proven experience in content creation and brand management in an online environment.
• Strong organizational and time management skills; detail oriented and structured.
• Excellent oral and written communications skills
• Experience working with politically sensitive and confidential information.

What's In It For You?

CED offers more than a competitive base salary to our employees. We have a comprehensive benefit plan that includes 100% employer paid benefit premiums, RRSP's, a health care spending account, and a generous vacation and flex time policy. We are committed to our employee's mental health and offer resilience training with Headversity, free counselling with an EAP program, in addition to paramedical coverage through our medical benefits plan.

CED encourages and supports life-long learning and professional development. Employees are encouraged to access up to $2,500 per year of funded professional development training

opportunities. If you are looking for purpose driven work and are interested in joining us on our mission to diversify Calgary's economy, we invite you to apply.

EDIA Commitment Statement:

Calgary Economic Development celebrates diversity and is committed to advancing Equity, Diversity, Inclusion and Accessibility (EDIA). Through EDIA, we create a path to success for all our employees, where they have equal opportunity for advancement, have the voice to contribute to our collective growth and development and work in an inclusive environment.

We strongly believe in accessibility in the work we do and welcome requests to make the hiring process as accessible as possible. Accommodations are available for candidates on request during all aspects of the selection process. Please advise at any point and we will do our best to work with you to meet your needs.

Calgary Economic Development adheres to the Alberta Human Rights Code. We encourage applications from Indigenous Peoples and persons of all races, ethnic origins, religions, abilities, sexual orientations, and gender identities and expressions. Please be aware that Calgary Economic Development is committed to having a safe work environment.

To Apply:

Interested candidates should submit their cover letter and resume in confidence to: calgaryeconomic.bamboohr.com/careers by 4:00pm, May 3, 2024.

We thank all applicants for their interest and effort in applying for this position. Only candidates selected for interviews will be contacted.