Pocketed is hiring a Partnerships & Growth Specialist to drive our continued growth!
Pocketed is a rapidly growing software startup that helps businesses across North America access billions of dollars in ‘free money' through grants, tax credits, and incentives. We're a female-founded, female-led company with a bold vision: to give entrepreneurs the power to create and build businesses without financial barriers. Today, more than 13,000 businesses use Pocketed to access over $100M in grant funding and tax credits to extend their runway and achieve their growth goals.
As our Partnerships & Growth Specialist, you will drive user acquisition at scale by developing strategic relationships with related organizations in the start-up and small and medium business ecosystem. Your prospects will include businesses that serve high volumes of small businesses and start-ups including industry associations, accelerators, incubators, chambers of commerce, and boards of trade.
Your Key Responsibilities:
As a Partnerships & Growth Specialist, you are responsible for driving Pocketed's growth through strategic partnerships:
- Partner Development: Prospect, identify, and build relationships with key partners in the small and medium business and start-up ecosystems, getting them excited about the value of partnering with Pocketed. This will enable you to build and manage a healthy user acquisition pipeline. This includes setting partnership goals, negotiating agreements, and ensuring successful execution and collaboration.
- Partner Activation: Lead webinars, run virtual demos, and do what it takes to spread the word about Pocketed – making our partners' lives easier and making them look good in the process.
- Partner Marketing and Promotion: Lead the development and execution of co-marketing initiatives with partners, including events, webinars, content collaborations, and promotional campaigns, to drive awareness and generate leads.
- Performance Measurement and Optimization: Work with our Head of Marketing to establish clear metrics and KPIs to evaluate the success of partnership initiatives. Use data-driven insights to continuously refine and optimize partnership strategies for maximum impact.
- Cross-Functional Team Collaboration: Work closely with sales, marketing, product, and customer success teams to integrate partnership strategies with overall business goals. Facilitate the alignment of partner activities with Pocketed's marketing campaigns and sales objectives.
- Learning & Development: Staying fresh is critical! You will spend time researching our market, customers, and competitors to identify opportunities, strengths and weaknesses to inform our digital marketing strategy. This could include listening to podcasts, attending webinars, reading articles and more!
Your Qualifications:
No previous partnerships experience? No problem! This is a great opportunity for someone with a background in sales, business development, or grant writing who is looking for a new challenge. The key is that you're hungry and believe in our mission.
- You have demonstrated ability to identify, negotiate, and manage high-impact partnerships.
- You give a damn about creating impact and delivering experiences that delight, so you want to be part of (and contribute to) a performance-oriented culture. You understand that culture is only as strong as the sum of its parts, and you're all in on contributing positively.
- You're a strategic thinker with a keen ability to see the big picture while executing with attention to detail.
- You're radically independent, resourceful, and a driven problem-solver (