Position Title: Content Marketing Coordinator (One-Year Term)
Department: Marketing
Schedule: As operations require, including weekends and statutory holidays.
Salary: Starting at $49,000 annually
Job Location: In Office at Pacific Sands Beach Resort, Tofino (This is not a remote position)
The term is from November 2025 to November 2026, with a possibility to extend based on performance.
The job posting will be removed once the position is filled.
POSITION SUMMARY
Reporting to the Marketing Manager, the Content Marketing Coordinator will support marketing priorities with a key focus on content marketing, including video capture/editing, copywriting, research, and digital asset management.
KEY RESPONSIBILITIES
The key responsibilities of the position include, but are not limited to:
- Create social media content and calendar, including capturing photo/video content, editing reels, TikTok and YouTube videos (must have video editing skills), writing social captions, conducting hashtag research and staying up to date on social media and content marketing trends/best practices.
- Co-manage all social media channels, engaging communities (e.g. answering DMs, managing comments, engaging with similar accounts, and fielding inquiries about the resort) on Instagram, Facebook, TikTok, YouTube, Pinterest, X, and LinkedIn with the goal of increasing Pacific Sands Beach Resorts online reach, engagement, and conversions.
- Assist in writing copy and creating content for the website, email campaigns, and other initiatives, which may involve collaborating with third-party partners.
- Ensure that Search Engine Optimization (SEO) strategies are effectively implemented
- Conduct content marketing research and outreach, including but not limited to: potential partnerships with brands, community partners, influencers, and more.
- Manage digital assets and maintain the organization of digital content and related files.
- Act as a liaison between the Marketing Department and the Guest Services & Reservation Departments to communicate upcoming marketing initiatives.
- Assist with organizing local events and participating and acting as a representative of Pacic Sands Beach Resort.
- Act as the marketing representative on the property when the Marketing Manager is off-site, on holidays, or on days off.
- Other marketing and communications duties as required.
- Assist the Guest Services/Reservations teams with bookings/front desk when required (candidate will be fully trained in Guest Services SOPs and our PMS)
QUALIFICATIONS AND TECHNICAL EXPERIENCE
- 1+ years of experience in Content Creation and social media
- strong video capture and editing skills
- The ability to bring a creative approach to telling the story of the Pacic Sands Beach Resort
- Enrolment or completion in Marketing/Communications Post-Secondary Education (including online certifications) or relevant experience in a destination marketing position.
- Willing to continue learning, attend conferences, and take courses/classes to continue to develop communication and marketing skills.
- Nice to have:
- Experience with CMSs such as WordPress or other website builders
- Experience in Hospitality, Sales, and/or Marketing
- Photography experience
ADDITIONAL NOTES
- Subsidized staff accommodation available.
- Must be legally able to work in Canada for a 1-year term.
- Position is in-person, onsite.
Benefits and Perks!
-Lifestyle Spending Account after completing the 90-day probationary period
-Extended Health and Dental upon hire
-RRSP after 2 years of continuous employment
-Monthly meal days
-Department team building
-Seasonal team building and parties
-Working with a fun and energetic team!