Our Toronto-based client specializes in the production and distribution of concrete anchors and other fasteners. They are looking for a proactive and goal-oriented Inside Sales / Lead Generation Specialist. This role combines lead generation, customer outreach, and key sales administration duties to ensure smooth sales operations. The ideal candidate is highly organized, a strong communicator, and comfortable interacting with both customers and internal teams.
Responsibilities:

• Identify and qualify potential leads through various channels including online research, networking, and referrals.
• Engage with prospects via phone, email, and social media to generate interest.
• Collaborate with sales team to develop effective strategies for lead conversion.
• Maintain accurate records of lead interactions in Salesforce.
• Conduct market research to identify opportunities for business growth.

Lead Generation:

• Assist in maintaining pricing lists, promotional documents, and distributor data.
• Assist in the tracking of sales team expenses
• Support customer service in processing sales orders and input customer information accurately in the system as needed
• Research and identify potential clients through outbound calls, emails, and online platforms (e.g., LinkedIn, Zoom Info, Industry directories).
• Qualify incoming inquiries and assess potential fit for UCAN products.
• Maintain and grow a database of prospects using CRM tools (e.g., customer data, lead status, next steps)).

Sales Support:

• Coordinate introductory calls and meetings for the outside sales team.
• Provide product information, pricing, and support to potential clients.
• Assist in preparing quotes, proposals, and sales documentation.

Customer Relationship Management:

• Maintain regular communication with prospects and customers.
• Build rapport and trust with decision-makers and influencers.
• Track interactions and feedback in CRM to ensure proper follow-up and pipeline health.

Market Intelligence:

• Monitor industry trends, construction projects, and competitor activity.
• Provide insights to the sales and marketing teams to support strategy development.

Sales Administration:

• Assist in maintaining pricing lists, promotional documents, and distributor data.
• Assist in the tracking of sales team expenses.
• Support customer service in processing sales orders and input customer information accurately in the system as needed.

Qualifications:

• Proven experience in inside sales, telemarketing, or lead generation (preferably in the construction or industrial products sector).
• Excellent verbal and written communication skills.
• Strong interpersonal skills with the ability to build rapport quickly.
• Proficiency with CRM software (HubSpot) and Microsoft Office Suite.
• Highly organized and self-motivated, with strong attention to detail.
• Knowledge of fastening products or construction industry is a strong asset.
• Bilingual (English/French) is a plus.

Salary: 60-70k, Vacation. Benefits