Top 50 Best Workplaces™ 2024

Marketing Specialist

Reports to: Marketing Manager

Location: Vancouver, BC

Annual Salary: $60,000 - $68,000 based on experience

We are looking for an experienced individual who thrives in a fast-paced environment to join the COBS Bread Marketing Team. This position specializes in managing local and regional marketing programs and deliver campaigns that achieve set KPIs through various marketing initiatives.

Key responsibilities include:

• Develop and execute against Local Marketing Strategy annually, for bakery integration
• Provide consultation to Area Managers regarding bakery Local Marketing initiatives
• Update and manage Canva templates
• Act as SME for Group and Local marketing initiatives for campaigns
• Develop Regional Marketing Strategy annually in line with marketing and business objectives
• Develop community strategy annually and support Community Day efforts
• Manage and execute sponsorship opportunities and maximize day-to-day donation activities
• Support and execute against new bakery openings with a diversified marketing plan, as well as renovated bakery re-openings with streamlined plan
• Manage marketing processes and forms to assist with the efficiencies in the department
• Provide support for Marketing projects as required

Requirements

What You Bring to the Table:

• Marketing/Advertising/Communications degree or equivalent
• 2-4 years experience developing and executing Marketing programs to support multi-level stores
• Supervisor experience an asset
• Retail & Sales experience an asset
• Strong project management skills in overseeing multiple projects and meeting tight deadlines
• Excellent verbal communication skills with strength in presentations
• Excellent written communication skills with strength in short and long form copywriting
• Knowledge of Retail, Consumer Packaged Goods and/or Franchising is an asset

Benefits

What's in it for You

Not only do we have fresh COBS Bread product delivered daily to our Vancouver Support Office, we offer some pretty sweet perks too!

• A flexible work arrangement
• Competitive salary, company bonus, and vacation plan
• A great Extended Health & Dental Benefit, Group RRSP Matching, and Health Spending Account
• Paid sick, mental health, and personal leave days
• Paid day for community service or volunteer opportunity
• On-site gym facility
• An open, ‘continuous-learning' environment where professional development and career progression is encouraged
• Work within a dynamic, driven, high-achieving, close-knit and fun-loving team
• High level of autonomy and responsibility
• Complimentary self-serve kitchen of fresh produce, deli meats and of course, COBS Bread and treats!

We thank all applicants for their interest in COBS Bread but would like to advise that only applicants shortlisted for interview will be contacted.

We are an equal opportunity employer and value diversity at our company.

About COBS Bread

With over 160 locations, COBS Bread serves fresh and delightful baked goods to communities across Canada. Any unsold items are donated daily to various local charities and food banks. The company's success can be attributed to the quality of our product, the development of our people and our warm and friendly customer service.

COBS Bread is part of Bakers Delight – Established in 1980 operating as Bakers Delight in Australia and New Zealand, and since 2003 as COBS Bread in Canada and the USA. Together we have grown to more than 700 bakeries across Australia, New Zealand, Canada and the USA. The entire network employs over 15,000 people, serving more than 2.1 million customers each week.

Accessibility

Accommodation is available upon request for applicants and employees with disabilities. If you are contacted for a job opportunity, please advise us of any accommodations needed to ensure you have access to a fair and equitable process. Any information received relating to accommodation will be addressed confidentially.