The Marketing Coordinator will play a critical role in growing brand recognition, expanding our social media presence, and ultimately increasing ticket sales for Passion to Purpose LIVE and enrolment in our transformational programs. You will be the strategic and creative driver behind our marketing efforts—helping more people discover what's possible and step into lives they love.

Key ResponsibilitiesStrategic Marketing & Funnel Development

• Develop and advise on overall marketing strategy aligned with business goals.
• Design and execute online sales funnels, including:
• Landing page creation (copy, layout, branding).
• Email campaign strategy, writing, design, and automation setup.
• Creative collaboration on funnel flow and lead journey optimization.

Email Marketing

• Write, design, and schedule high-converting email broadcasts and sequences.
• Maintain consistency in tone, language, and brand voice.
• Track performance metrics and optimize for engagement and conversions.

Website Management

• Make edits and updates to the website (new content, landing pages, tools, and links).
• Apply SEO best practices for on-page optimization.
• Monitor site performance and user experience.

Social Media Management

• Create and post compelling content tailored to each platform (Instagram, Facebook, LinkedIn, TikTok).
• Shoot video content for Reels and Stories as needed.
• Design on-brand graphics and visuals for posts.
• Monitor and report on account performance.
• Stay current with industry best practices and platform trends.
• Maintain the brand voice and visual identity across all channels.
• Manage posts in Facebook Groups and Event pages.

YouTube Channel Management

• Coordinate video shoot days with the film crew.
• Source interview opportunities and manage scheduling.
• Develop video topics and script outlines.
• Work with editor to produce content aligned with our message and release calendar.
• Optimize videos for YouTube algorithm (titles, descriptions, tags, subtitles, scheduling).

Blogging & SEO

• Write and post regular blog articles focused on SEO and audience needs.
• Ensure blog content supports organic visibility and attracts new leads.

Ideal Candidate Profile

You're a creative and strategic marketer with experience in both the technical and human aspects of digital marketing. You're comfortable taking initiative, have a strong understanding of online funnels and engagement strategy, and are passionate about personal development and helping others succeed.

Qualifications & Skills

• 2+ years of marketing experience (ideally in coaching, personal development, or wellness industries).
• Proficient in Canva, email platforms (like Keap, Mailchimp, ActiveCampaign, or ConvertKit), and website CMS (WordPress or similar).
• Experience with sales funnels, landing page tools (Leadpages, ClickFunnels, or similar), and CRM/email automation.
• Strong copywriting skills with attention to tone and brand voice.
• Familiarity with SEO best practices (basic level).
• Skilled in video and social content creation, including Instagram Reels, TikTok, and YouTube.
• Organized, reliable, and able to manage multiple priorities.
• Ability to be on-site for video shoots and live events.

Why Join Us?

• Work with a heart-led company making a real difference.
• Be part of a growing brand with meaningful impact.
• Creative freedom and input into strategy and storytelling.
• Flexible, remote-friendly role with growth potential.

How to Apply

Please send your resume, a brief cover letter, and 2–3 samples of your previous marketing work (graphics, funnels, email copy, or social posts) to [email protected]

Job Type: Full-time

Pay: $30.00-$50.00 per hour

Benefits:

• Company events
• Flexible schedule
• Work from home

Schedule:

• Monday to Friday
• Weekends as needed

Work Location: Hybrid remote in Edmonton, AB

About Us

Ever Expanding Coaching Ltd., led by transformational coach Stacey Berger, is a personal development company dedicated to helping individuals design and live lives they truly love. Through coaching programs, digital offerings, and our flagship live event Passion to Purpose LIVE, we empower people to break through limitations and create meaningful, purpose-driven lives.

We're on a mission to expand our reach and increase our impact—and we're looking for a passionate, strategic, and creative Marketing Coordinator to help us get there.