Our client is a leading national distributor specializing in electrical, utility, and renewable energy solutions, serving contractors, utilities, and industrial customers across Canada. With decades of industry expertise, they provide cutting-edge products, technical support, and tailored solutions to help customers improve performance, efficiency, and safety. Their commitment to innovation, sustainability, and customer success has made them a trusted partner in the utility sector and beyond.
We seek an enthusiastic, driven Technical Sales Representative to join our client's team, focusing on serving utility contractor clients. This role is about building strong relationships, delivering technical expertise, and driving sales success in a fast-paced, competitive market. You'll work closely with key accounts, introduce innovative products and services, and ensure customer satisfaction every step of the way.
You'll be the face of our client in your assigned territory, regularly meeting with both existing and prospective utility contractor clients. Your day-to-day will involve:
✅ Building and nurturing trusted client relationships.
✅ Discussing client needs, service concerns, and competitive offerings.
✅ Preparing compelling proposals and negotiating contracts.
✅ Providing technical product knowledge and support.
✅ Staying up to date on the latest technologies through supplier seminars and product training.
✅ Following up on quotes and ensuring deadlines are met.
✅ Gathering market feedback and helping shape strategies to stay ahead of the competition.
✅ Tracking and reporting on sales activities and account performance.
Responsibilities
✅ Promote new industrial products and services tailored to utility contractors.
✅ Offer technical support for both internal teams and external clients.
✅ Attend and provide training sessions to keep clients informed about the latest innovations.
✅ Manage quotes, pricing, and competitive schedules to close deals.
✅ Conduct follow-ups to guarantee customer satisfaction and long-term loyalty.
✅ Document all sales activities and expenses effectively.
What You Bring
✅ A college diploma (community college or similar) combined with at least 3 years of related experience — ideally in the utility or industrial sector.
✅ Strong understanding of product specs, contracts, and technical materials.
✅ Excellent communication, negotiation, and presentation skills.
✅ Familiarity with the competitive landscape and market trends.
✅ Strong organizational and planning abilities — you know how to set goals, build action plans, and deliver.
CET designation (Certified Engineering Technologist) is an asset.
Core Competencies
✅ Action-Oriented: You jump on opportunities and move quickly.
✅ Customer-Focused: You're all about understanding client needs and exceeding expectations.
✅ Negotiating & Problem-Solving: You know how to navigate tough conversations and land win-win outcomes. ✅ Business Savvy: You keep an eye on market trends and know what's needed to stay ahead.
✅ Resilient: You don't give up — even when the going gets tough.
✅ Strong Presenter: Whether in a small meeting or a large group, you communicate with impact.
How You'll Be Measured
✅ Generate and grow customer accounts.
✅ Meet and exceed sales targets.
✅ Build lasting client relationships.
✅ Deliver competitive pricing and service solutions that win in the marketplace.
Why You'll Love This Role
This is your chance to join a high-energy, growth-focused team where your efforts make a direct impact. You'll have the autonomy to manage your territory, the tools to succeed, and the support of a respected industry leader (our client) behind you.
If you're ready to take your technical sales career to the next level — we want to hear from you!