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Business Intelligence Manager

MBN Solutions
Greater Toronto Area, ON
Posted today
Job Details:
Full-time
Management

Job Description

Manager – Business Intelligence

Reporting to the Director of Analytics, the Manager of Data Intelligence will be responsible for managing client relationships while leading a small team to deliver comprehensive data analysis, reporting solutions, and actionable insights across various data sources, including paid media, website, and business data.

This position blends technical expertise with strong client-facing skills, requiring someone who can lead technical implementations while collaborating with analysts and senior analysts. The ideal candidate will also drive the strategic communication of insights, ensuring alignment between data findings and client objectives.

Responsibilities:

  • Client Relationship Management
  • Serve as the primary point of contact for assigned clients, building strong relationships and understanding their business objectives
  • Lead client meetings and presentations, clearly communicating complex data insights in accessible terms
  • Proactively identify opportunities to improve client performance and satisfaction
  • Analysis & Reporting
  • Manage the development and maintenance of automated reporting solutions across paid media platforms, web site and internal business data
  • Ensure development of compelling data visualizations and dashboards that effectively communicate relevant KPIs
  • Connect marketing performance data to relevant site and business actions
  • Platform Expertise
  • Maintain deep knowledge of major paid media platforms, their data structures, and reporting capabilities
  • Proficient with popular site analytics tools (GA4, Adobe Analytics) for integrated customer journey analysis
  • Technical Implementation
  • Build and maintain data pipelines for efficient processing of advertising data
  • Implement tracking solutions and ensure proper data collection across paid media and web touchpoints
  • Develop custom scripts and tools to automate routine tasks and enhance reporting capabilities
  • Configure platform integrations to create unified reporting views across the customer journey

Qualifications:

  • Proficient in SQL, Python, and/or R for data manipulation and analysis
  • Strong experience with Google Analytics
  • Hands-on experience with major paid media platforms and their APIs (Google Ads, Meta, LinkedIn, etc.)
  • Experience with data visualization tools such as Tableau, Power BI, or Python libraries
  • Experience with ETL processes and data pipeline development
  • 4-5 years of experience in digital analytics, preferably in an agency environment with a focus on paid media
  • Nice-to-Have Skills:

    • Experience with data cleanroom environments (Amazon Marketing Cloud, Google Ads Data Hub, LiveRamp)
    • Knowledge of tag management systems (Google Tag Manager, Adobe Launch)
    • Familiarity with cross-channel attribution models and multi-touch conversion analysis
    • Experience with identity resolution and audience management platforms
    • Experience with A/B testing and experiment design for paid media
    • Knowledge of cloud platforms (AWS, Google Cloud, Azure) for data processing

    Apply for more information.

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