You take initiative, and you are disciplined, confident, and creative in your daily life inside and outside of the workplace. You enjoy reading and engaging with marketing content, streaming apps, and keeping up with the latest media trends across all platforms. You have a strong understanding of digital media, data analysis, digital strategy, and online marketing campaigns. You are a strategic and compelling writer, and you are a positive person with a go-getter attitude. You are resourceful, proactive, and analytical. You understand the best copy is the copy that converts and you're willing to step into the role with an open heart and take on the challenge.

With a primary responsibility of supporting the marketing departments' objectives and goals, you provide copy, data, insights, and support to the entire Justin Havre Real Estate Team as directed to ensure that company media goals and objectives are accomplished, and content operations run efficiently.

Responsibilities

• Create and manage copy for online communications through websites, daily marketing emails, recruiting campaigns etc.
• Conduct thorough research, interviews, and market research analyses
• Collaborate with creative and marketing teams on digital creative needs in alignment the company's overall goals and vision through copy that is engaging and focused on conversion
• Build informative, engaging, and persuasive copy for JHRET's target audiences
• Analyze the effectiveness of campaigns to make collaborative, informative, and data-driven decisions
• Edit, proofread, and source copy content to optimize engagement based on several factors including platform, market trends, industry trends, and relevant news
• Execute all copy plans while adhering to established reach, budgets, goals, and timelines
• Clearly and accurately communicates changes and updates to relevant team members
• Drive brand consistency across all company communications, publications, and content
• Develop and implement copy processes, brand guidelines, and creative projects in alignment with company goals and objectives
• Interpret creative briefs to develop and produce creative concepts through execution
• Revise copy based on internal and client feedback/direction
• Present copy concepts and final deliverables to internal team and to client representatives as needed

Qualifications

• Bachelor's Degree in English, Journalism, Marketing, Communications, or related field required
• 1-3 years' experience in a marketing digital copywriting role
• 1-3 years' experience of Content Marketing
• Excellent portfolio of work and proof or writing & research skills required
• Strong verbal and written communication skills with exceptionally developed writing skills
• Self-motivated, a desire for challenge and ability to work with minimal supervision
• Solid working knowledge of SEO, website, and marketing analytics tools
• A solid understanding of writing copy for marketing and sales funnels.
• Great computer skills with a very strong working knowledge of Google Workspace, Zoom, Slack, and other various communication and productivity platforms with aptitude to learn new software and systems
• Strong creative thinking skills and ability to think conceptually and strategically
• Strong time-management skills and the ability to organize and coordinate multiple projects at once with tight deadlines
• Excellent writing, editing, and proofreading skills with a diligent eye for detail, language, flow, and grammar
• Well-developed proven research skills such as qualitative, quantitative, trends, etc.
• Proven ability to demonstrate brand voice

Critical Skills

• Writing, clearly and concisely
• Extreme attention to detail, grammar, spelling, proofreading, language, & flow
• Creative thinking
• Time management
• Self-starter
• Organization
• Marketing
• Multi-tasking
• Communication (written and verbal)