Established in 1973, Roots is a proudly Canadian lifestyle brand that celebrates authenticity, quality, and community. Inspired by the great outdoors, we create timeless, sustainable apparel and leather goods designed for comfort and everyday adventure. At Roots, we believe in fostering a culture of inclusivity, creativity, and teamwork – where every team member plays a role in shaping our brand’s legacy. If you bring passion to everything you do, lead with integrity, and believe in the power of collaboration to drive growth, we’d love to have you on our journey!

Nature & Scope → Your Role at Roots

We are looking for an Associate Graphic Designer who brings a positive attitude, a passion for creative excellence, and a deep respect for the Roots heritage. If you are someone who thinks big, is inspired by cultural storytelling, and is driven to deliver thoughtful, impactful design — we’d love to have you on our team.

As a key member of the Graphic Design team, you will play a critical role in creating innovative graphics and embellishments that align with our seasonal direction and brand identity across our apparel and accessory collections.

Key Responsibilities → How You’ll Make an Impact

• Develop seasonal graphic collections including logos, prints, and embellishments across multiple product categories.
• Contribute to concept development through trend research and the creation of graphic mood boards.
• Collaborate with cross-functional teams (including apparel design, merchandising, and product development) to ensure alignment with seasonal objectives and brand consistency.
• Create production-ready artwork and collaborate with vendors to give clear and detailed comments on graphic submissions.
• Participate in design reviews and provide creative input across the graphic and apparel design teams.
• Help evolve and uphold the Roots design language while exploring new ideas that resonate with our customer.

Qualifications & Experience → The Skills You Bring

• Minimum 2-3 years of experience in apparel graphic design, preferably in lifestyle or fashion brands.
• Strong proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign).
• Understanding of typography, color theory, print techniques, and visual storytelling.
• Strong organizational and time-management skills — able to manage multiple projects in a fast-paced environment.
• Passion for collaboration, paired with clear communication and attention to detail.
• Knowledge of and passion for the Roots brand and customer.

At Roots we appreciate that skills and expertise are cultivated through a range of experiences. We are committed to reflecting Canada's diverse landscape in our products, team, and workplace culture. We value your unique perspective and encourage you to apply, even if you don't meet every listed requirement. Accommodations are available for applicants throughout the recruitment process.