Overview

Languages

English

Education

• Secondary (high) school graduation certificate

Experience

1 year to less than 2 years

Work setting

• Business and/or industry

Responsibilities

Tasks

• Respond to enquiries from members of the business community concerning development opportunities
• Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
• Advise clients on advertising or sales promotion strategies
• Answer written and oral inquiries
• Assist in the preparation of brochures, reports, newsletters and other material
• Co-ordinate special publicity events and promotions
• Conduct public opinion and attitude surveys
• Develop, implement and evaluate communication strategies and programs
• Gather, research and prepare communications material
• Conduct analytical marketing studies
• Design market research questionnaires
• Develop portfolio of marketing materials
• Evaluate customer service and store environments
• Develop feasibility studies
• Conduct online marketing, E-commerce and Website promotions
• Maintain database of potential franchisees, real estate locations and on-line buy/sell Internet sites
• Develop marketing strategies
• Develop and implement business plans

Experience and specialization

Computer and technology knowledge

• Final Cut Pro
• Microsoft Publisher
• Microsoft Visio
• Salesforce
• MS Office
• MS Outlook
• MS Windows
• Adobe Dreamweaver
• Adobe Illustrator
• Adobe Photoshop
• CSS
• HTML editing software
• InDesign
• JavaScript
• MS Access
• MS Excel
• MS PowerPoint
• MS Word
• Electronic mail
• Java
• MAC
• Desktop publishing software
• Simply Accounting
• WordPress

Area of specialization

• Audio/audio-visual
• Interactive/new media

Additional information

Work conditions and physical capabilities

• Work under pressure
• Tight deadlines
• Fast-paced environment
• Attention to detail
• Overtime required

Personal suitability

• Client focus
• Efficient interpersonal skills
• Excellent oral communication
• Excellent written communication
• Flexibility
• Initiative
• Judgement
• Organized
• Team player
• Accurate
• Dependability
• Reliability

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