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Director of Product Marketing - Remote

Keller Executive Search
Toronto, ON
Management
Company Benefits
Health Insurance
Flexible Work
Posted 16 days ago

We are seeking a creative and experienced Chief Marketing Officer based in Toronto, Ontario to oversee their marketing department. The perfect candidate must possess a solid understanding of modern marketing tools and strategies and have the ability to oversee integrated digital marketing campaigns from inception to completion. Responsibilities: Develop and implement a strategic and comprehensive marketing plan to effectively increase brand awareness Set current and long-term goals for internal teams, aligning their efforts with the overall marketing strategy Design, assess, and regularly review the Marketing department's budget to ensure optimal allocation of resources Build strong and mutually beneficial relationships with media outlets, industry influencers, and stakeholders through innovative and targeted PR strategies Monitor the performance and outcomes of all marketing campaigns, utilizing data-driven insights to continuously improve and optimize results Prioritize marketing projects based on strategic importance and available resources, effectively managing and allocating resources for maximum impact Prepare and present regular reports and insightful presentations on marketing metrics to provide key insights and recommendations to the CEO for informed decision-making Requirements Bachelor's degree in Marketing, Business Administration or relevant field; an MBA is a plus Proven experience as a Chief Marketing Officer (CMO) or in similar executive roles Demonstrable experience in designing and implementing successful marketing campaigns, utilizing both traditional and digital channels In-depth knowledge of SEO strategies, content management systems, and data analysis tools Proficient in MS Office and marketing software (e.g., CRM, marketing automation platforms) Strong leadership and organizational skills with a track record of effectively managing cross-functional teams Excellent communication and interpersonal skills, including the ability to present and articulate marketing strategies to senior executives and stakeholders Benefits ~ Remote Work ~ Permanent Position ~30-Day Paid Leave ~5-Day Work Week ~ A competitive salary, reflective of your experience ~ Health insurance coverage #J-18808-Ljbffr