Sales Enablement Manager

Toronto

$80-110K

Position Overview

We are seeking a marketing and CRM specialist to support the execution of a national retail distribution strategy within a leading investment management environment. This role partners closely with sales, marketing, and technology teams to enhance client engagement through the effective use of CRM tools-particularly Salesforce-and digital marketing platforms.

Key Responsibilities

• Manage CRM processes, with a focus on Salesforce, ensuring effective use, data integrity, and integration with sales activities
• Support the execution of digital campaigns, leveraging platforms such as Pardot, Engage, Seismic, and Google Analytics
• Collaborate on the development and deployment of marketing content and sales collateral
• Coordinate digital outreach efforts including email marketing, SEO, webinar execution, and audience targeting
• Lead or support cross-functional projects that align sales, marketing, and technology objectives

Qualifications

• Post-secondary degree
• 5+ years of experience in digital marketing and CRM management, preferably in financial services or asset management
• Strong knowledge of Salesforce and marketing automation tools
• Excellent communication and project coordination skills