Job Title: Sales Manager (Retail & Wholesale)
Job Type: Full-Time (On-Site)
Job Description:
We're looking for a highly motivated Sales Manager (Retail & Wholesale) to lead our sales strategy, drive revenue, and grow our customer base across multiple channels. You'll focus on increasing in-store performance, building wholesale relationships, and managing promotional activity to meet and exceed targets. This role includes overseeing store operations and leading a team to deliver a top-tier customer experience that reflects our brand values.
Key Responsibilities:
- Sales Strategy & Growth
- Develop and execute sales strategies to exceed monthly, quarterly, and annual targets.
- Monitor sales performance and provide regular reporting with actionable insights.
- Identify key drivers of performance and implement solutions to improve conversion and revenue.
- Manage promotional activities and pricing strategies in alignment with business goals.
- Collaborate with marketing to ensure consistency between sales tactics an brand campaigns.
- Wholesale & Pop-up Development
- Identify and secure new wholesale accounts through proactive outreach, relationship-building, and networking with like-minded retailers, showrooms, and buyers.
- Develop and maintain strong relationships with wholesale partners to ensure ongoing success, including consistent communication, timely order fulfillment, and strategic product recommendations based on sales trends and seasonal demand.
- Oversee wholesale operations: linesheet distribution, order intake, invoicing, shipping, and post-sale follow-up.
- Monitor performance with wholesale partners and make suggestions for replenishment or assortment opportunities.
- Strategically research, plan, and execute branded pop-up events, whether standalone or with external partners.
- Handle logistics for pop-ups, including venue sourcing, merchandising, staffing, sales tracking, and reporting
- Analyzing the performance of each pop-up and wholesale channel to refine future activations and improve ROI
- Customer Service & Relationship Building:
- Be present in the store on weekdays and high foot traffic days (Saturdays and/or Sundays)
- Ensure a seamless and positive customer experience, addressing complaints, returns, and exchanges with empathy and efficiency both online and in-store
- Foster long-term relationships with customers to encourage brand loyalty and repeat business.
- Train staff on customer service best practices and conflict resolution techniques.
- Team Leadership & Staff Development
- Recruit, train, supervise, schedule, and evaluate retail staff.
- Set and review staff performance goals, providing feedback and development opportunities.
- Motivate staff to meet and exceed sales targets through coaching and team-building activities.
- Foster a positive, inclusive, and high-performance work environment.
- Visual Merchandising & Inventory Management
- Oversee store merchandising updates based on sales data and seasonal trends, pivoting when necessary.
- Ensure accurate pricing, signate, and product labelling.
- Manage inventory levels and replenishment to support sell-through
- Maintain visual standards and cleanliness in line with brand guidelines.
- Administrative & Financial Oversight:
- Ensure order fulfillment is executed in a timely and accurate manner for both customer and influencer shipments
- Assist in closing procedures at the end of each shift where needed
- Oversee cash handling, store banking procedures, and financial reconciliations.
- Ensure compliance with retail policies, safety regulations, and loss prevention strategies.
- Prepare and manage store budgets, ensuring cost-effective operations.
Qualifications:
- Bachelor's degree in Business, Marketing, Retail Management, or a related field (or equivalent experience).
- Strong interest in retail management, sales strategy, and customer experience.
- Excellent communication and interpersonal skills.
- Ability to organize, multitask, and manage time effectively.
- Proficiency with Microsoft Excel and Google Sheets for tracking sales and inventory.
- Willingness to learn and adapt in a fast-paced environment.
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