We're hiring a Junior Digital Marketing Specialist for an Edmonton-based client. This is a contract opportunity running from July 2025 through March 2026, with the potential to transition into a full-time role. The position follows a hybrid work arrangement, requiring 3 days onsite in Edmonton each week.

You'll work with a collaborative, supportive, and fun communications team to plan, create, and manage content across multiple platforms. If you're a strong digital communicator with a passion for social media and storytelling, this could be your next great opportunity!

Key Responsibilities:

Social Media & Content Planning (45%)

• Plan, schedule, and post organic content across 15+ social media accounts, using Meltwater to manage publishing.
• Monitor engagement: reply to comments, DMs, and questions with appropriate tone and professionalism.
• Attend third-party events, hospital tours, or fundraisers and post live content when needed.

Campaign Support & Paid Ads (35%)

• Support seasonal campaigns including setting up and launching paid ads.
• Assist in monitoring campaign performance and optimizing based on results while staying within budget.
• Collaborate with the broader comms/content team and fund development team to align messaging and delivery.
• Use Klear to help manage influencer partnerships and content ideas when needed.

Content Optimization & SEO (15%)

• Implement basic SEO practices across digital content to improve discoverability.
• Update and refresh content for the web (through platforms like WebGuide), ensuring it reflects current campaigns.
• Contribute ideas to content squads to ensure messages stay fresh, timely, and on-brand.

Content Quality & Collaboration (5%)

• Write, proofread, and adapt content for different platforms, from long-form to bite-sized ad copy.
• Work closely with team members in events, stewardship, and video to bring integrated campaigns to life.
• Jump in to help wherever needed, whether it's a blog, Instagram Reel, or a last-minute post for an event.

Qualifications:

• 1-2 years of experience in digital marketing, social media management, or content creation
• Strong writing, editing, and proofreading skills with attention to detail
• Familiarity with social media tools (e.g., Meltwater, Klear) and scheduling best practices
• Basic understanding of SEO and digital content strategy
• Comfortable creating content in different tones (educational, promotional, emotional, etc.)
• Ability to attend and post live from events when needed

Bonus: Experience working with non-profits, healthcare, or fundraising is a plus