SUMMARY OF THE ROLE

Defining and managing the events and sponsorship strategy for Canada across the following areas: client events, internal events, sponsorships and corporate hospitality, as well as philanthropy initiatives. This role is both strategic and operational, for which the ability to work closely with Senior Management and the Front Office is critical.

MAIN RESPONSIBILITIES

• Strategically monitor key trends in events to ensure highest quality levels in terms of ideas and delivery (virtual, in-person, and hybrid)

• Develop and monitor yearly event budget, working with the Head of Marketing & Communications and local front officers in the planning process, enforcing added value business content in addition to pure entertainment

• Develop, maintain, upgrade and ensure use by the team critical events tools (including approvals, registration, calendar planning)

o Ensure post-event quantitative and qualitative analysis

• Manage from briefing to execution: internal, industry and proprietary events;

o sort event proposals to identify which ones are relevant to address business objectives

o for industry events, execute due diligence on the previous years' events to assess efficiency potential

o for proprietary events, deep understanding of stakeholders objectives required that should translate into creative appropriate proposals

o team coordination to optimize Group branding impact and costs

• Maintaining and overseeing existing and new corporate sponsorships/partnerships including strict budgeting review and database maintenance

o Managing sponsorship contracts and activities to ensure maximum brand visibility/recognition and activation levels.

• Ensure high business & ethical standards in implementation and delivery of events

• Closely collaborate with Communications & Social Media managers and other events regional platforms: relaying event strategy and planning, exchanging best practices and ideas, etc.

- Coordinate the philanthropy initiatives (donations, volunteering events, philanthropic committee)

KEY SKILLS AND QUALIFICATIONS

• 5 years of experience in Event Management

• Bachelor's degree in a related field

• General knowledge of the banking industry and global financial markets preferred

• Experience working in a diverse, matrix organization

• Willingness to travel, as needed

• Experience with working with Event management systems, CRM platforms not required, but a plus

• Language proficiency in English and French is required

• Passionate about events, with strong project management, data management and event budget management skills / Eye for detail - methodical approach to work and creativity