We are currently searching for an ambitious Head of Sales - Canada to lead our Canadian sales team and drive growth. This position has full responsibility for developing and executing a comprehensive sales strategy across Canada. Our ideal candidate will lead, motivate, and manage the sales team while fostering relationships with key clients, distributors, builders and partners.

This position will be critical in driving market penetration and ensuring the achievement of revenue targets in a rapidly evolving industry that focuses on energy efficiency.

KEY RESPONSIBILTIIES:

• Build and maintain strong relationships with residential developers, distributors, contractors, and other key industry players.
• Set clear sales targets and KPIs for the team, monitoring performance to ensure that goals are consistently met or exceeded.
• Develop and implement the overall sales strategy for the Canadian market, aligning with the company's global goals and growth objectives
• Lead, coach, and mentor the sales team to achieve sales targets and promote professional growth within the team.
• Act as primary source to assimilate and share market trends and intelligence
• Identify new market opportunities, including strategic partnerships, to expand market share across Canada.
• Responsible for leading and managing territory managers and sales engineers across Canada
• Ensure alignment between regional sales efforts and the company's overall strategy
• Work closely with cross-functional teams, including marketing, product management, and operations, to support business objectives and ensure consistent execution across all territories
• Standardize sales processes and ensure sharing of best practices across the organization.
• Development/implementation of the local sales strategies and service excellence
• Further expansion and development of new markets and market segments
• Work closely with marketing, product management, and customer service teams to ensure that sales align with broader company initiatives
• Report on sales performance, market trends and forecasts to senior leadership

QUALIFICATIONS:

• University Degree in Business/Marketing or a related field, MBA an asset
• 10+ years senior leadership role experience at a National level (Manufacturing, Construction)
• Demonstrated success in leading sales teams and driving revenue growth in a B2B environment.
• Strong leadership and team-building abilities, with a focus on coaching, mentoring, and developing talent.
• Deep understanding of the Canadian residential construction market.
• Excellent verbal and written communication skills, with the ability to influence and build relationships at all levels.
• Ability to conduct significant travel within Canada, as needed, to meet with clients, distributors, and team members.