High-Performance Content & Marketing Specialist
Full-Time On-Site RISE Calgary Central Sportsplex
Create daily content. Build community. Drive growth. Own the voice of a movement.
The Opportunity
RISE is more than just a basketball facility - it's a lifestyle, a brand, and a community movement. From youth training (JR.RISE), full-time memberships, elite athletic development, and tournaments - to our EA Sports Lounge, Boom Coffee, and Courtside Cuts - we are building a culture that's meant to be captured, lived, and shared.
We need a high-performance marketing specialist to create nonstop, high-quality content and transform RISE into a 24/7 content engine - where every story, every training session, and every moment is documented and shared.
You'll help RISE become a digital portal for community-building, storytelling, sales, and engagement across all platforms.
What You'll Do
- Create & post content 365 days a year - think of this role like you're running a 24/7 documentary of what RISE is all about
- Build and manage daily content calendars, covering everything from promotions and tournaments to lifestyle moments and behind-the-scenes stories
- Capture high-quality content from our basketball courts, gym, coffee shop, gaming lounge, barbershop, and classrooms - in the building every day
- Maintain a balance of authentic, raw content with polished, high-converting promotional content
- Manage and grow all RISE digital platforms:
- LinkedIn (RISE business + CEO personal)
- TikTok
- YouTube (shorts & long-form series)
- Website (blogs, news, and updates)
- Grow our online community by joining relevant Facebook and LinkedIn groups, actively engaging with local and national sports/fitness discussions, and representing RISE as a thought leader and brand
- Spark and lead comment sections, DMs, story replies, and group chats
- Launch a YouTube Series that captures the heart of the RISE experience
- Edit all content using Adobe Creative Suite (Premiere, Photoshop, Illustrator) with quick turnaround and high visual impact
- Layer videos and images with logos, subtitles, links, hooks, and calls-to-action
- Organize and manage a structured content library and drive folders
- Use Basecamp to communicate with the leadership team, submit reports, and ensure transparency in planning and execution
- Stay on top of trends, algorithms, hashtags, and virality triggers - you must live and breathe social media
Your Mindset
We want someone who:
- Wakes up thinking about content
- Treats our brand like it's their own
- Thrives in fast-paced, high-output environments
- Thinks 3 months ahead while executing today
- Builds content for community first, not just likes
- Sees social media as a two-way dialogue, not just a billboard
Required Experience & Skills
- 5+ years of experience in social media marketing, digital storytelling, and content production
- Proven track record of growing and engaging audiences
- Strong Adobe Creative Suite skills (Premiere, Photoshop, Illustrator)
- Experience with AI & automation tools like ChatGPT, CapCut Pro, Descript, Canva Pro
- Familiar with scheduling tools (Later, Hootsuite, Metricool, Buffer)
- Excellent communication and organizational skills (experience with Basecamp is an asset)
- Deep understanding of Instagram Reels, TikTok trends, YouTube algorithms, and LinkedIn culture
- Able to work on-site at RISE Calgary Central Sportsplex daily
- Experience working with youth, sports, fitness, or lifestyle brands is a plus
- A team player who wants to build something bigger than a job
How to Apply
This is not a job for copy-paste applications. Show us what you can do.
All applicants must submit the following 4 items:
- Resume
- Portfolio showcasing past work, campaigns, reels, analytics, and brand accounts you've managed
- Short Video (1-2 mins) telling us who you are and why you're the right fit for RISE
- Sample Post - Create a single post (graphic or video) that sells one of our programs (RISE Membership, JR.RISE, Rise Performance, or EA Sports Lounge)
Only applicants who complete all four will be reviewed.
Compensation
- Salary: $65,000 - $85,000 CAD/year
- Bonus structure tied to digital growth, sales impact, and engagement
- Full access to the RISE ecosystem - fitness, basketball courts, coffee lounge, gaming
Growth Opportunity
- Phase 1 (0-6 months): You own everything content, marketing, and community
- Phase 2 (6-12 months): If proven, you hire and lead your first content team
- Phase 3 (12+ months): You scale with us across multiple RISE locations, nationally
Location
This is an on-site position based at RISE Calgary Central Sportsplex. Remote work is not available. You must be in the building to capture the energy, lead the story, and grow the community.
Apply Now
Send all four application components to:
Subject line: "Marketing Specialist Application - Your Name "