One of our top banking clients is looking for a Unica Compain Analyst
Key responsibilities include rebuilding and optimizing campaign components such as flowcharts, segments, and offers, ensuring performance standards are met, and troubleshooting technical issues during migration. The ideal candidate will work closely with marketing and IT teams to ensure a smooth transition and minimal disruption to operations. Familiarity with SAS campaign codes is essential, and experience with cloud environments such as AWS or Azure is considered a plus. Candidates will undergo a one-hour onsite interview that includes a behavioral assessment and technical Unica test.
Must-Have Requirements:
• 5+ years of hands-on experience with IBM/Unica Campaign (designing, building, deploying campaigns, templates) - the ability to code in UNICA
• 5+ years of SQL and data source integration within Unica.
• Experience with SAS campaign codes
• Ability to rebuild offers, segments, flowcharts, and scheduling logic in the new Unica environment.
• Ability to Document processes, decisions, and configurations to support knowledge transfer and operational continuity. (Microsoft Office)
Nice To Have:
• Knowledge of cloud-based environments (AWS, Azure) is an advantage.
• Previous experience in campaign design